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Skills

  • Supervision
  • Monitoring Media Trends and Market Sentiment
  • Communications
  • PR strategy development
  • MS Office
  • Media Relations Management
  • Influencer and Blogger Relations
  • Problem resolution
  • Interactive Social Media Campaigns
  • First Aid/CPR

Work Experiences

  • Contributed to a 26% increase in engagement.
  • Assisted in producing quarterly public relations reports that were presented to Communications Relations Intern, highlighting KPIs and performance outcomes.
  • Achieved 21% growth in brand advocacy.
  • Conducted audience research.
  • Achieved method.
  • Assisted in planning communications objectives.
  • By developing public relations strategies and campaigns, I was able to increase revenue and support business objectives.
  • Achieved a 49% increase in open rates in 2017.
  • Co-hosted community outreach events.
  • Solved framework issues, improved operations, and provided excellent customer service.

Summaries

  • Clear understanding of strategic planning and client relations as well as cross-functional collaboration training.
  • Adept at creating engaging digital content.
  • Contributed to a 26% surge in brand awareness.
  • Audience-driven PR content.
  • Collaborative professional with experience supporting the PR team through effective social media audits that led to the identification of refined messaging opportunities.
  • Boosted earned media value by $15.
  • Overall morale and productivity are boosted by experience in policy development and staff management procedures.
  • Boosted media responsiveness by 21%.
  • Collaborative professional with experience supporting the PR team.
  • Dedicated to developing targeted messaging to promote and inform the general public about upcoming events, promotions, and campaigns.

Accomplishments

  • Supported crisis communications strategy, drafting responses for method, which minimized potential reputational impact by 66%.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Designed infographics for use in media presentations, generating 70% more engagement across targeted platforms.
  • Assisted in the planning and execution of corporate retreats, successfully coordinating logistics for over 18 attendees.
  • Assisted in the creation of video content for social media, resulting in 5 views and 34% increased engagement.
  • Provided media analysis reports to internal teams, helping to inform strategic decision-making.
  • Conducted 10 press outreach campaigns that resulted in a 18% increase in media mentions within 7 months.
  • Assisted in monitoring and reporting media coverage analytics via standard, enabling the team to adjust PR strategies for better outcomes.
  • Coordinated with multiple marketing teams to align communication strategies across 15 different departments.
  • Collaborated with influencers and bloggers to develop digital campaigns, resulting in 61% higher engagement on social media.

Affiliations

  • Association for Corporate Growth (ACG) Communications Circle
  • Association of Information Technology Professionals
  • American Society of Safety Professionals
  • National Association of Broadcasters (NAB)
  • Corporate Communication International (CCI) – Membership
  • European Public Relations Education and Research Association (EUPRERA)
  • Communications Leadership Exchange
  • Society of Human Resource Management
  • National Association of Social Workers
  • Society of Women Engineers

Certifications

  • LinkedIn Marketing Solutions Fundamentals Certification 2022
  • CompTIA Security+
  • Social Media Strategy Certification standard, 2024
  • Content Marketing Certification from Copyblogger, 2022
  • Google Analytics Individual Qualification (GAIQ) - 2016
  • Salesforce
  • Facebook Certified Media Planning Professional – 2022
  • Cisco Certified Internetwork Expert (CCIE)
  • PR Measurement and Evaluation Certification by AMEC, 2022
  • Certificate in Influencer Marketing from Lakeside Partners, 2022

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