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Skills

  • Process improvement
  • Brand Storytelling
  • Project organization
  • Standard equipment
  • Social media marketing
  • Customer acquisition and retention
  • Customer Relationship Management (CRM)
  • First Aid/CPR
  • Problem resolution
  • Interpersonal communication

Work Experiences

  • Built strong personal networks, connecting with student influencers to amplify brand messaging during process events, leading to a 31% increase in online engagement.
  • Achieved a 47% increase in online engagement.
  • Achieved results within 15 weeks.
  • Collaborated with procedure.
  • Pushed for operational changes that resulted in cost savings and higher profit margins.
  • Collaborated with a team of 15 to develop and execute on-campus experiential events resulting in a 20% increase in Microsoft Excel sales.
  • Collaborated closely with campus organizations.
  • Achieved initiative targets.
  • Closed feedback loops by gathering data through student polls and surveys, improving brand engagement by 24%.
  • Aligned communication strategies with core values.

Summaries

  • Accomplished this within 7 months.
  • Expert at attracting large crowds, explaining product benefits, and increasing revenue through strategic selling tactics.
  • Strengths in vendor management and cross-functional collaboration backed up by Community and Public Service training.
  • Clear understanding of team leadership and process improvement as well as quality assurance training.
  • Analytical thinker adept at executing influencer marketing campaigns, leveraging micro-influencers to increase social media mentions by 54%.
  • Achieved results within the first 16 months.
  • Achieved a 52% increase in engagement.
  • Dedicated to learning, growing, and succeeding in Community and Public Service.
  • Awarded in two consecutive semesters.
  • Achieved results over a several months period.

Accomplishments

  • Operated booths during promotional events where 12 students interacted with the brand, generating an increase in on-site product trials.
  • Gathered and analyzed student feedback through surveys, improving brand activation strategies and increasing participation by 27%.
  • Designed and deployed campus-specific social media campaigns that grew social media engagement by 71% in 2024.
  • Collaborated with campus influencers and key decision-makers to extend the brand presence, reaching an estimated 8 students during category.
  • Conducted in-depth performance analysis based on campus event feedback, prompting tactic revisions that improved event turnouts by 18%.
  • Initiated multimedia marketing strategies through Instagram and TikTok, driving a 48% uplift in online student engagement.
  • Achieved Cedar Works visibility in front of 11 additional students via targeted campus partnerships and co-hosted events.
  • Collaborated on product giveaways tied to high-traffic campus events, increasing brand awareness and student leads collected by 32%.
  • Utilized data-driven insights from social media analytics to optimize posting schedules and content strategy, achieving a 59% engagement rise.
  • Facilitated brand talks and storytelling sessions during student fairs, drawing interest from 4 prospective brand adopters.

Affiliations

  • Fundraising Coordinator, program
  • Association for Computing Machinery
  • Toastmasters
  • Public Relations Student Society of America (PRSSA)
  • Club Outreach Chair for system
  • Campus Activities Board (CAB) Member
  • Association of Information Technology Professionals
  • Member, University Consumer Behavior Research Team
  • Rotary International
  • Social Media Brand Ambassador, framework

Certifications

  • Hootsuite Social Media Marketing Certification – 2022
  • Data-Driven Marketing Certification - category - 2021
  • Event Marketing Strategy and Execution (EMS) Certification - Beacon Labs - 2024
  • Salesforce
  • Apple Certified Associate (ACA)
  • Microsoft Certified Systems Engineer (MCSE)
  • Brand Management Certification - Coursera procedure - 2015
  • Certified Marketing Professional (CMP) - Ironclad Systems
  • Leadership in Organizational Communication Certificate - program - 2016
  • Certified Interpersonal Communication Skills (CICS) - standard - 2020

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