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Skills

  • Process improvement
  • Planning and coordination
  • Problem resolution
  • Editing and proofreading
  • Deadline-driven
  • Team management
  • Insurance billing
  • Supervision
  • Cloud-based editorial system implementation
  • RFI Scanners

Work Experiences

  • Aligned content with company values.
  • Achieved system% improvement in click-through rates.
  • Reviewed and edited the copy to ensure that it followed the style and tone guidelines before the final evaluation.
  • Collaborated with UX and UI designers to ensure editorial content was formatted for optimal digital engagement, increasing on-page time by 4%.
  • Achieved an metric% quarterly increase in readership.
  • Contributed to a 36% subscription growth.
  • Pitched 8 stories, storyboarded plans, and delegated writing to different reporters weekly.
  • Worked with the marketing team to increase brand awareness and profits.
  • Delegated and tracked assignment progress, ensuring that all deadlines were met.
  • Achieved 56% improvement in editorial process efficiency.

Summaries

  • Cross-functional collaboration Committed to identifying and leveraging opportunities for growth, with a proven ability to build effective teams.
  • Strategic thinker with expertise in risk assessment.
  • Innovative Managing Editor who has been developing exceptional content for process platforms for 2 years using visionary and progressive strategies.
  • Strong understanding of Media and Journalism best practices as well as AP style guidelines
  • Expert in method with a strong aptitude for automated and optimized.
  • Assistant Managing Editor who is creative and has 12 years of experience managing people and overseeing the creation of engaging content.
  • Active leader with excellent communication and collaboration skills.
  • Assistant Managing Editor and team leader with 11 years of experience in process settings.
  • Dedicated leader with experience in story ideation, scheduling, and streamlined.
  • With 3 years of progressive initiative experience and Media and Journalism Six Sigma, astute managing editor

Accomplishments

  • Tested and adopted standard for tracking editorial performance, delivering data-driven insights that enabled ongoing optimizations.
  • Drove the execution of an editorial rebranding strategy, expanding the target audience and boosting site traffic by 58% over the course of 2016.
  • Provided editorial oversight during a website redesign project, improving navigation and content accessibility, driving a 84% increase in first-time visitors.
  • Worked in tandem with sales and marketing to develop sponsored content partnerships, driving a revenue increase of 6%.
  • Collaborated with product teams to develop content strategies supporting category, increasing conversion rates by 69%.
  • Delivered industry-leading feature articles that contributed to a 10% boost in email newsletter open rates.
  • Continually evaluated competitors' content strategies, positioning procedure as a thought leader and surpassing industry standard growth rates by 22%.
  • Created and maintained style guides for framework, enhancing content quality and editorial consistency across multiple channels, including Salesforce.
  • Devised comprehensive editorial training materials, improving new editor onboarding time by 6 weeks.
  • Optimized workflows and editorial approvals, reducing team workload by 53% and boosting overall productivity.

Affiliations

  • Active Member, Association for Education in Journalism and Mass Communication (AEJMC)
  • Participant, Copy Editing Certification Program, method, 2018
  • Advisor, American Association of Editors (Raleigh)
  • Participant, Search Engine Optimization and Content Strategy Certification (Vantage, 2017)
  • Active Participant, Digital Marketing and Editorial Strategy Forum by framework
  • Speaker, Digital Editorial Strategy Conference, 2017
  • Honorary Member, Editors Canada (2015)
  • Member, Digital Content Professionals Association (DCPA)
  • Member, Poynter Institute’s Leadership Academy for Women in Media (2016)
  • Member, National Association of Hispanic Journalists (NAHJ)

Certifications

  • Certificate in Magazine Media Management by metric
  • Salesforce
  • Advanced Skills for Editing Online Content by Meridian
  • Content Strategy for Professionals by Northwestern University
  • Cisco Certified Network Associate (CCNA)
  • Certified Digital Marketing Professional (CDMP) by Digital Marketing Institute
  • American Academy of Financial Management (AAFM)
  • SAP Certified Application Associate
  • Certified Journalism Educator (CJE)
  • Certified Public Accountant (CPA)

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