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Skills

  • Content marketing and branding
  • Sales pipeline management
  • Strong verbal communication
  • Pricing tool development
  • Cost reduction and margin improvement
  • Process implementation
  • Budgeting and finance
  • Event planning and coordination
  • Inspection reviews
  • Methodology implementation

Work Experiences

  • Devised new sales and marketing strategies to introduce program product lines to Meridian, as well as costs for sales and distribution, media advertising, and new product development.
  • Worked to resolve issues with high-profile customers in order to maintain relationships and increase the number of repeat customers.
  • Met sales and service targets of $18 by leveraging interpersonal communication skills and product knowledge to cultivate and secure new customer relationships.
  • Oversaw canvassing plans to ensure that sales representatives had consistent, high-quality appointments.
  • Created and expanded sales presentations for new and existing customers, increasing net sales revenue by 3% in the past year sales.
  • Created and implemented SEO techniques to increase web traffic and visibility.
  • Cut 6 months spending by 10% by using SAP to create effective budgets.
  • By creating sales proposals and utilizing reports from improvement planning software, I was able to increase profits.
  • Developed, implemented, and strategically expanded business channel partnerships and programs.
  • Taught salespeople how to use cross-selling and up-selling techniques, which resulted in a 8% increase in net sales revenue in the past year sales.

Summaries

  • With strategic and innovative plans, skillfully collaborate to drive marketing and sales success.
  • Has a proven track record of accurately predicting and planning new sales directions and market trends.
  • Sales and Marketing Manager is a proactive and innovative Sales and Marketing Manager with 9 years of experience converting sales leads and managing multiple territories.
  • Leader who is articulate and driven, as well as having a high level of energy and an engaging personality.
  • Excited to bring my client relations experience to my new position.
  • Persistent leader with a track record of exceeding revenue targets through market-savvy approaches and persuasion skills.
  • Pursue new sales leads aggressively, resulting in a high sales close rate.
  • Market research, plan optimization, and viral content creation are all areas of expertise.
  • Prepared to contribute process improvement and project management abilities to a framework company that provides opportunities for advancement.
  • Employees are motivated to perform at their best by a hardworking team builder.

Accomplishments

  • Business Development: Initiated two key partnerships which resulted in metric revenue growth.
  • Monitored
  • Collaborated with product and design teams to create sales collateral that increased product demonstration conversions by 22%.
  • Documented
  • Proposed
  • Won
  • Researched
  • Collaborated with the digital marketing team on content curation campaigns delivering a 31% YOY growth in web traffic.
  • Ensured
  • Streamlined

Affiliations

  • Association of Strategic Marketing (ASM) - Member since 2023
  • Customer Experience Professionals Association (CXPA) Member
  • Social Media Examiner Society - Certified Social Media Marketer
  • Affiliate Marketing Association - Member since 2017
  • Event Marketing Institute (EMI) - Contributor
  • International Council of Nurses
  • Salesforce Certified Professional Network - Active Member 2016
  • Freemason
  • Lions Club
  • Public Relations Society of America (PRSA) - Professional Development Participant

Certifications

  • Advanced Social Media Strategy Certificate – 2022, process & Coursera
  • First Aid/CPR Certified
  • Hootsuite Social Marketing Certification – 2022, method
  • Certified Public Accountant
  • Certified Sales Executive (CSE) – 2016, Sales & Marketing Executives International (SMEI)
  • Email Marketing Certified – 2018, standard
  • Certified Brand Strategist – 2018, standard Branding Certification
  • Certified Professional Sales Person (CPSP) – 2023, National Association of Sales Professionals (NASP)
  • Certified Digital Marketing Specialist – Strategy & Planning – 2022, Digital Marketing Institute
  • Inbound Marketing Certified – 2019, category

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