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Skills

  • Problem resolution
  • First Aid/CPR
  • Team management
  • Collaborative leadership with creative teams
  • Advanced proficiency in initiative
  • Content management systems (CMS) proficiency
  • Process improvement
  • Insurance billing
  • Organization
  • Coaching and mentorship

Work Experiences

  • Improved my online presence in order to take advantage of new trends.
  • Achieved 7 submissions.
  • Was in charge of a team of 2 assistants and professionals who were responsible for strategic promotions.
  • Worked with internal stakeholders to determine advertising campaign budgets.
  • Achieved 60% savings.
  • Contacted customers about account or information issues and informed them of changes for excellent customer service.
  • Effectively communicated with account holders about payment changes and product updates, resulting in a 11% increase in sales.
  • Developed marketing campaigns to support strategic initiatives and increase awareness of new products.
  • Increased 8% of the company's revenue by managing 2 accounts.
  • Investigated competitors' offerings in order to create ad campaigns that targeted new markets.

Summaries

  • New Media Manager and team leader with 15 years of experience in procedure settings.
  • New Media Manager is a hardworking and dependable New Media Manager who excels at performance reporting and strategic planning.
  • Cross-functional collaboration, client relations, and risk assessment are all extremely effective at attracting the attention of target audiences.
  • Quality assurance in framework settings and quality assurance in performance reporting settings.
  • Communicative and team-oriented, with ServiceNow expertise.
  • Competent in advertising on Facebook, Google, and other online platforms, as well as traditional strategies to diversify approaches.
  • Adaptable and motivated, with a strong work ethic and the ability to thrive in either a team-based or individually motivated environment.
  • During a 5-year career in advertising, demonstrate a strong understanding of customer preferences, advertising techniques, and creative design.
  • New Media Manager is a media savvy New Media Manager who excels at capitalizing on changing market conditions.
  • Looking forward to taking on a new challenge with a successful team.

Accomplishments

  • Revamped email marketing campaigns with modernized multimedia elements, boosting click-through rates by 33%.
  • Delivered a targeted ad campaign through metric, leading to over 13 qualified leads and a 37% conversion rate within two years.
  • Increased retargeting ad performance on process by leveraging audience insights, achieving a 30% reduction in cost-per-click.
  • Improved video post-production workflows through Adobe Creative Suite, cutting editing times by 77% while maintaining high content quality.
  • Optimized video titles and descriptions for SEO, improving video discovery and organic reach by 18%.
  • Managed live stream event production at category, achieving record-breaking viewership of 10, which exceeded projections by 80%.
  • Created interactive media projects and web-based content that escalated user time-on-page by 42%.
  • Led a cross-functional team tasked with developing innovative social video content, resulting in 15% higher engagement rates.
  • Spearheaded the effort to rebrand the corporate blog, resulting in a 34% traffic uplift within the past year.
  • Successfully directed video content production that increased product interest by 55% over 18 months.

Affiliations

  • Certified member of the Institute of Data & Marketing (IDM), focusing on content optimization and paid media strategies.
  • Member of the Professional Advertising Association, regularly attending workshops on evolving trends in social media campaigns.
  • Member of the Internet Advertising Bureau's (IAB) working group on mobile advertising, emphasizing user engagement optimization.
  • Affiliate of the New Media Institute, attending annual conferences on the future trends and technologies shaping the industry.
  • Google Analytics Individual Qualification (GAIQ) certified through the Google Academy, focusing on digital ad performance measurement.
  • Named to Forbes' 30 Under 30 in Media & Marketing program for contributions to digital storytelling and multimedia presentations.
  • Participant in the Content Marketing Academy, recognized for work on video storytelling and increasing customer conversion rates.
  • Member of the Interactive Advertising Bureau (IAB), with emphasis on new media and influencer marketing strategies.
  • Recipient of the Webby Award for Best Branded Content Campaign in 2019 for excellence in digital media production and storytelling.
  • Member of the Virtual Event Professionals Association, specializing in large-scale digital conferences and online event management.

Certifications

  • First Aid/CPR
  • Salesforce
  • Apple Certified Associate (ACA)
  • Google Ads Video Certification
  • Instagram Marketing Mastery - Simplilearn
  • Google Ads Certification 2016
  • Certified Email Marketing Specialist - HubSpot Academy
  • Sprout Social Media Certified Professional
  • Certified Public Accountant (CPA)
  • Association for Project Management (APM)

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