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Skills

  • Competitive analysis and benchmarking
  • Market Analysis
  • Digital marketing
  • Copywriting expertise
  • Lead generation through multi-channel marketing
  • Managing programmatic advertising campaigns
  • Strategic planning
  • Database management
  • Budgeting
  • CMS platforms like WordPress, Joomla, and Drupal

Work Experiences

  • Collaborated with SAP development team on go-to-market strategies, resulting in a successful launch and 13% customer adoption rate.
  • Achieved a 71% increase in user click-throughs.
  • Worked closely with the product development team to modernize and update promotions.
  • Taught company protocols, best practices, and system procedures to entry-level and standard data analysts.
  • Planned and executed events and marketing programs that resulted in 2 times the number of qualified leads that were expected.
  • Achieved results within the past year.
  • Achieved significant erosion of competitor market share.
  • Authored high-quality thought-leadership articles for the company blog, positioning the brand as a market leader and increasing visits by 82%.
  • Increased credibility and client awareness by creating technical and non-technical marketing collateral and presentations, public relations campaigns, articles, and newsletters.
  • Entered category data into Salesforce databases, streamlining analysis procedures for speed and precision.

Summaries

  • Excellent track record of resolving issues, increasing customer satisfaction, and driving overall operational improvements.
  • Internet Marketing Consultant is a multi-talented Internet Marketing Consultant who is consistently rewarded for planning and operational improvements.
  • Internet Marketing Consultant with extensive experience in quality assurance and SAP marketing.
  • For consistent, high-quality results, establishes clear standards and enforces protocols.
  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.
  • Ability to devise innovative strategies.
  • Achieved 15% increases in lead generation.
  • Dedicated to learning, growing, and succeeding in Miscellaneous.
  • Specialist in creative marketing who is eager to work with high-profile clients.
  • Achieved $9 revenue growth.

Accomplishments

  • Implemented remarketing tactics through Facebook Ads, which contributed to a sales increase of 83% in 13 months.
  • Developed cross-channel marketing campaigns that integrated email, social media, and display ads, generating $109,000 in new sales.
  • Resolved product issue through consumer testing.
  • Developed targeted email marketing campaigns that achieved an open rate of 51% and increased conversions by 84% year-over-year.
  • Documented and resolved procedure which led to standard.
  • Improved client online brand’s visibility by optimizing local SEO efforts, leading to a 70% increase in local search traffic within 4 months.
  • Initiated content marketing efforts that led to a 65% increase in lead generation from blog content in 2018.
  • Conveyed data-backed insights on user behavior through heatmaps and A/B testing recommendations, increasing average session duration by 31%.
  • Coached a team of 10 marketing assistants in demand generation strategies, helping to increase their campaign productivity by 26%.
  • Consulted for Brightline, resulting in a comprehensive social media overhaul that boosted engagement by 72% over 5 months.

Affiliations

  • Social Media Examiner Networking Club
  • HubSpot Academy Certified Partners
  • Ecommerce Marketing Optimization Group
  • Web Analytics Association (WAA)
  • Search Engine Marketing Professionals Organization (SEMPO)
  • Association of Information Technology Professionals
  • Global Professional In Marketing Certified Association (GPMCA)
  • Facebook Blueprint Certified Community
  • Internet Marketing Association (IMA)
  • Search Engine Optimization (SEO) Professionals Group

Certifications

  • Certified Mobile Marketing Professional - Summit Group
  • Google Mobile Advertising Certification – 2022
  • CompTIA A+ Technician
  • Google My Business Listing Management Certification - 2016
  • Google Shopping Ads Certification - 2016
  • Microsoft Certified Systems Engineer (MCSE)
  • Pinterest Advertising Certification - Vantage
  • SHRM Senior Certified Professional (SHRM-SCP)
  • SHRM Certified Professional (SHRM-CP)
  • First Aid/CPR Certified

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