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Skills

  • Campaign performance presentation
  • Content creation and curation
  • Brand visibility improvement
  • Increasing public awareness
  • Regulatory compliance
  • Communications
  • Client account management
  • Team management
  • Procedure equipment
  • MS Office

Work Experiences

  • Worked with media representatives to ensure that special events were covered effectively.
  • Achieved 68% new user acquisitions.
  • Achieved results over 6 months.
  • Successfully managed 15 accounts at the same time to increase the company's revenue by 11%.
  • Aligned messaging with KPIs.
  • Achieved an average ROI of $14 across all clients.
  • Analyzed client insights and market trends.
  • Analyzed user data from ongoing campaigns.
  • Achieved results within 18 months.
  • Created rules, contracts, and revenue-generating strategies for contests and sweepstakes.

Summaries

  • Motivated to create innovative and eye-catching promotions that raise awareness and promote growth in data analysis.
  • Advanced QuickBooks and Microsoft Excel abilities.
  • With a background in sales, marketing, and advertising, Digital Media Account Executive is a highly ambitious individual.
  • Cross-functional collaboration, performance reporting, and strategic planning led campaigns that resulted in positive feedback and exponentially increased interaction from target audience members.
  • Committed to providing specialized, world-class customer service.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the method business.
  • Understanding how to boost revenue, productivity, and customer satisfaction in a system company.
  • Early adopter of industry trends and strategies, which results in consistently fresh and innovative ideas.
  • Expert in the use of Microsoft Excel as well as program media.
  • Conflict resolution and method sales techniques are among my skills.

Accomplishments

  • Secured 3 new accounts by presenting compelling data-backed media plans, driving $7 in revenue within the past year.
  • Customized lead generation tactics that resulted in 7 new leads and a 23% increase in customer acquisition for targeted accounts.
  • Enhanced social media presence across platforms, leading to a 58% spike in follower growth and 24% increase in organic post engagement.
  • Monitored and reported on campaign KPIs, ensuring alignment with client business objectives and achieving 73% ROI improvement.
  • Developed and executed multi-channel digital strategies for 11 clients which led to an overall revenue increase of $7 and a 51% improvement in client ROI.
  • Orchestrated a cross-functional effort to overhaul client’s digital strategy, driving a 58% increase in conversions across all social platforms.
  • Managed paid search campaigns with a budget of $3, optimizing ad spend and achieving a 27% increase in ROAS.
  • Executed multi-platform digital campaigns, driving traffic increases by 84% and measurable improvements in brand visibility.
  • Led digital media buying efforts which boosted brand awareness by 28% and minimized cost-per-click by 83% across programmatic channels.
  • Led a multi-phase client onboarding process, reducing turnaround time for campaign launches by 85% and increasing first-time client satisfaction.

Affiliations

  • Digital Marketing Institute (DMI)
  • Society of Women Engineers
  • Association of National Advertisers (ANA)
  • International Association of Business Communicators (IABC)
  • International Association of Administrative Professionals
  • Toastmasters
  • Global Web Marketing Association (GWMA)
  • Facebook Blueprint Certification
  • International Council of Nurses
  • Marketing EDGE

Certifications

  • Project Management Professional (PMP)
  • Microsoft Advertising Certified Professional
  • Certified Public Accountant (CPA)
  • Salesforce
  • Apple Certified Associate (ACA)
  • LinkedIn Ads Certification
  • Amazon Advertising Sponsored Ads Certification
  • Certified Public Accountant
  • First Aid/CPR Certified
  • Digital Marketing Analytics Certification - MITx

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