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Skills

  • Fact-Checking and Accuracy
  • Content development
  • MS Office
  • Ad revenue optimization
  • Staff leadership and supervision
  • Brand voice consistency
  • Audience engagement strategies
  • High-Profile Interviewing Techniques
  • Organization
  • Editorial calendar management

Work Experiences

  • Collaborated with advertising on ad placements.
  • Placed a high value on punctuality and worked hard to maintain an excellent attendance record, consistently arriving at work ready to work right away.
  • Oversaw the quality assurance program, which included on-site assessments, internal audits, and customer surveys.
  • Boosted team expertise and morale.
  • Analyzed trends in Media and Journalism content to drive innovative feature ideas that boosted audience retention by 30% in program.
  • Boosted audience retention by 23% in system.
  • Achieved a 17% growth in mobile readership.
  • Achieved a 71% growth in new audience demographics.
  • Achieved a 45% improvement in user interaction.
  • Accepted 60% of proposals.

Summaries

  • Assistant Features Editor with a focus on trend analysis.
  • Adept in implementing SEO tactics that maximized the organic reach of features, driving an overall traffic increase of 77%.
  • Overall morale and productivity are boosted by experience in policy development and staff management procedures.
  • Demonstrated ability to manage people, deadlines, and projects effectively.
  • Analyzed content trends.
  • Achieved 31% growth in audience retention.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the category business.
  • Adept in implementing SEO tactics.
  • Within Media and Journalism, senior Assistant Features Editor and outstanding performer in team leadership and data analysis.
  • Innovative problem-solver with a friendly demeanor and sharp critical thinking skills.

Accomplishments

  • Developed custom feature-writing templates aimed at improving editorial efficiency, reducing content turnaround times by 42%.
  • Established innovative editorial content strategies, leading to an increased average session duration of 49% across feature articles.
  • Partnered with marketing teams to deliver sponsored feature articles, leading to an initial 14% growth in brand partnerships.
  • Restructured editorial calendar to improve content flow and implement audience-driven features, increasing readership retention by 58%.
  • Implemented social media growth strategies for feature content, leading to a 26% increase in social engagement across platforms.
  • Built long-term relationships with freelance contributors, ensuring a consistent pipeline of creative, high-quality feature submissions.
  • Collaborated on the development of a new feature section that showcased emerging trends, leading to its placement as the highest-traffic section for 2022.
  • Implemented visual hierarchy in feature layouts, resulting in more differentiated reading paths and enhanced user experience across platforms.
  • Ensured compliance with editorial standards and voice consistency, reducing editorial missteps by 16% over one year.
  • Headed research on audience preferences, using data-driven insights to tailor features that increased reader engagement by 44%.

Affiliations

  • Editorial Freelancers Association (EFA)
  • Women’s Media Center
  • American Marketing Association
  • Asian American Journalists Association (AAJA)
  • Poynter Institute for Media Studies
  • International Communication Association (ICA)
  • Freemason
  • World Association of Newspapers and News Publishers (WAN-IFRA)
  • Newspaper and Magazine Editors Network
  • Toastmasters

Certifications

  • Publishing Certificate by Columbia Journalism School
  • Certificate in Project Management for Publishing
  • Content Marketing Certification by Content Marketing Institute
  • ServSafe
  • SHRM Certified Professional (SHRM-CP)
  • CompTIA Network+
  • Cisco Certified Network Associate (CCNA)
  • Social Media Marketing Certificate by Meridian
  • Google Analytics Individual Qualification (GAIQ)
  • AP Style Training Certificate

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