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Skills

  • Team management
  • Budget management and allocation
  • RFI Scanners
  • Data-driven decision making
  • Data analytics for media performance
  • Change management in media organizations
  • Insurance billing
  • Strategic business planning
  • Content lifecycle management
  • Audience segmentation analysis

Work Experiences

  • Developed a program to promote new managers from within the organization, resulting in a more cohesive leadership structure.
  • Created monthly performance metrics and analytical reports, as well as reviewed and communicated the effectiveness of marketing campaigns to clients.
  • Developed relationships with strategic partners, which led to new business opportunities.
  • Oversaw technological advancements that resulted in significant waste reduction and the elimination of business bottlenecks.
  • Expanded new businesses by creating effective sales, advertising, and marketing campaigns.
  • Collaborated with the executive team to define the company's objectives.
  • Increased market penetration across standard markets to raise brand awareness.
  • Maintained annual sales of over $14 for 3 years.
  • Designed and implemented marketing campaigns as well as directory services to assist clients in taking advantage of new media and Internet advertising opportunities.
  • Was in charge of the company's key accounts in order to ensure project profitability and high customer satisfaction.

Summaries

  • Communicative and team-oriented, with SAP expertise.
  • Ability to recognize category issues and integrate metric solutions to achieve category.
  • Tactical team builder and strategic planner looking for a initiative position with a cutting-edge organization.
  • Student pursuing a Marketing and Communications degree who is eager to contribute developed knowledge in the role of Director of Media Entertainment.
  • Proven track record of motivating spearheaded to achieve team, individual, and management goals.
  • Entrepreneurial Director of Media Entertainment with progressive operations leadership experience.
  • Innovative executive with 3 years of experience in senior management positions.
  • Director of Media Entertainment with project management and stakeholder engagement abilities.
  • Expert in initiative with a strong aptitude for improved and implemented.
  • Strong technical skills and experience in budget management.

Accomplishments

  • Enabled a 47% reduction in production inefficiencies by implementing real-time KPI performance tracking during live event broadcasts.
  • Developed a portfolio of exclusive content that drove subscriptions up by 20% and increased audience retention rates.
  • Expanded content distribution to Phoenix, driving audience growth by 74% and increasing ad revenue by $18.
  • Managed a cross-functional team to launch process, which increased market share by 81% within 2015.
  • Managed a team to successfully lead program that reduced overhead by 78% while increasing content output by 2%.
  • Led the reallocation of a $11 content production budget, improving profitability margins by 26% and enabling further development of innovative media products.
  • Established a content rating system that improved collaboration across departments, trimming content delivery times by 70%.
  • Orchestrated a global rebranding campaign, delivering 19% more customer engagements and enhancing brand visibility across all media platforms.
  • Rolled out an immersive media experience using Adobe Creative Suite, increasing audience engagement metrics by 71%. The initiative impacted overall brand recognition globally.
  • Led strategic partnerships with key global licensors, boosting content viewership by 25% in Denver.

Affiliations

  • Chair, Digital Media Globalization Group, 2024
  • Member, Advanced Television Systems Committee (ATSC)
  • Participant, World Producers Summit – 2022
  • Affiliate, American Film Institute’s Conservatory Alumni Association
  • Board Member, Business of Entertainment Executive Forum
  • Sponsor, category Media Leaders Forum
  • Executive Committee Member, Digital Entertainment Group (DEG)
  • Member, Association of Independent Commercial Producers (AICP)
  • Board Member, International Academy of Television Arts & Sciences
  • Member, Producers Guild of America (PGA)

Certifications

  • Cisco Certified Internetwork Expert (CCIE)
  • Media Communication Certification by International Association of Business Communicators (IABC)
  • SAP Certified Application Associate
  • Certified Digital Content Specialist (CDCS) by Digital Academy360
  • Content Acquisition Strategy Certification by Ironclad Systems
  • Certified Social Media Strategist (CSMS) by National Institute for Social Media
  • Google Certified Professional Cloud Architect
  • Apple Certified Associate (ACA)
  • Certified Public Accountant (CPA)
  • Certified Brand Strategist by Brand Establishment

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