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Skills

  • Campaign development
  • Process improvement
  • Story development and brand management
  • Logo design
  • Branding strategies
  • Media Buying
  • Thought leadership content development
  • Organized
  • Business operations
  • Photo editing and retouching

Work Experiences

  • Investigated new growth opportunities by analyzing third-party data.
  • Used HTML and CSS to create and maintain company web pages.
  • Created, implemented, and managed procedure item marketing and design.
  • Wrote press releases that were interesting, accurate, and effective.
  • Worked with internal business divisions, agency partners, and local vendors to ensure that all marketing communications materials were delivered on time and on budget.
  • Created original artwork for marketing materials such as print materials, brochures, banners, and signs.
  • Ran a media campaign to raise the company's profile in advance of its IPO.
  • Planned and hosted a press conference to discuss quarterly financial results.
  • Customers received important information about project successes and product updates from me.
  • Created email strategies such as segmentation, welcome email autoresponders, and training drip campaigns.

Summaries

  • Junior Graphic Designer is knowledgeable about public relations, marketing, and advertising.
  • Results-driven marketer with more than 18 years of broad experience executing measurable marketing campaigns for fast-paced Internet businesses.
  • Recent graduate with a degree in Graphic Design and Animation looking to start a career as Junior Graphic Designer.
  • Junior Graphic Designer with 17 years of marketing, advertising, and public relations experience.
  • Junior Graphic Designer is a driven Junior Graphic Designer with experience in special events and promotion planning.
  • Expert advice on developing promotional strategies that take advantage of emerging market trends.
  • Junior Graphic Designer excels at organizing and persuading others to understand business concepts.
  • Successful in analyzing analytics and marketing campaign results in order to adjust strategies and meet objectives.
  • Collaboration with artistic, project, production, and administrative leadership is extremely effective in completing tasks on time and within budget.
  • Exceptional at developing and implementing acquisition and adoption strategies.

Accomplishments

  • Developed visual identities for Summit Group including logos, color palettes, and typography, resulting in category.
  • Increased revenue by $10 by creating a comprehensive online communication strategy for both lead conversion and retention.
  • Recipient of the Outstanding Service Award Award from the Summit Group in initiative.
  • Increased company revenue by $8 by developing a new acquisition strategy involving email, network display and select lead generation.
  • Created design mock-ups and prototypes for Adobe Creative Suite, ensuring alignment with brand guidelines and receiving positive client approval at 52%.
  • Produced high-fidelity wireframes for SAP, leading to successful stakeholder buy-in and advancing the project to the development stage.
  • Trained junior designers on typography best practices and color theory implementation, enabling 4 of visual assets to be produced per team member per week.
  • Enhanced social media engagement through visually compelling graphics, leading to a 57% increase in followers on ServiceNow.
  • Operated within tight deadlines to produce polished event branding and graphics, resulting in higher-than-expected attendee engagement of 9%.
  • Generated visual assets with Adobe Creative Suite, aiding the marketing team in achieving a 39% increase in overall campaign reach.

Affiliations

  • InVision Design Leadership Forum
  • National Association for Photoshop Professionals (NAPP)
  • Jaycees
  • The Freelancers Union
  • Toastmasters
  • International Association of Administrative Professionals
  • American Advertising Federation (AAF)
  • Association of Illustrators (AOI)
  • International Society of Typographic Designers (ISTD)
  • International Motion Art Awards Program

Certifications

  • Print Production Fundamentals Certification by Summit Group
  • Interaction Design Foundation User Experience (UX) Design Fundamentals
  • Interaction Design Specialization by UC San Diego (Coursera)
  • ServSafe
  • Design Thinking Certification by IDEO U
  • Certified Public Accountant (CPA)
  • Advanced Certification in Adobe Suite by category
  • Google UX Design Professional Certificate
  • Google Analytics Advanced Certification (For Marketing & UX Tracking)
  • Certified Business Analysis Professional (CBAP)

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