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Skills

  • Content strategy
  • Team management
  • Google My Business optimization
  • Blogging
  • Keyword analysis
  • First Aid/CPR
  • Competitive analysis and benchmarking
  • Google Search Console proficiency
  • CMS navigation and optimization
  • Google Analytics

Work Experiences

  • Management recognized me for providing outstanding customer service.
  • Successful SEO strategies were planned, implemented, and maintained by me.
  • Was in charge of all tasks delegated to me, including team leadership and process improvement.
  • Achieved a 68% reduction in mobile bounce rates.
  • Accomplished results within 6 months.
  • Quickly resolved problems, escalating critical concerns to Senior SEO Specialist for immediate attention.
  • Used ServiceNow to compile data gathered from various sources.
  • Achieved results within the first 6 months.
  • Adapted to major search engine changes.
  • Achieved a 7% uplift in conversions.

Summaries

  • Veteran Senior SEO Specialist with 9 years of field experience and a deadline-driven approach to maximizing client results.
  • Knowledge of ServiceNow in depth, as well as workflow optimization and client relations abilities.
  • Achieved a 22% improvement in team performance.
  • Achieved measurable performance improvements for websites.
  • Results-oriented Miscellaneous professional with data analysis, workflow optimization, and data analysis strengths.
  • Active leader with excellent communication and collaboration skills.
  • Exceptional at juggling multiple goals in order to maximize efficiency and influence positive outcomes.
  • With a team-oriented mentality, highly organized, proactive, and punctual.
  • Achieved 54% month-over-month growth in organic blog traffic.
  • Communicative and team-oriented, with Salesforce expertise.

Accomplishments

  • Collaborated with product marketing teams to optimize SEO for new product launches, helping capture 15% of overall market category traffic.
  • Improved page load times by 14% through image optimization, resulting in higher Google PageSpeed Insights scores and improved user engagement.
  • Led SEO strategy integration with the paid media team, strategically syncing campaigns for cross-channel success, resulting in a 48% increase in total acquisition.
  • Managed a team of 11 SEO analysts to launch a refreshed website SEO strategy, leading to an increase in monthly organic visitors by 79%.
  • Designed and implemented an SEO A/B testing plan to optimize meta descriptions, resulting in 15% higher organic click-through rates.
  • Executed on-page and off-page SEO strategies for a high-traffic website, driving 24% higher organic traffic within 15 months.
  • Reduced page load time by 2 seconds across core pages, leading to a 28% decrease in mobile bounce rates.
  • Trained a team of 8 content creators on SEO best practices, leading to a 20% improvement in organic ranking for optimized content.
  • Led SEO audits for 18+ client websites, providing optimization strategies that collectively improved SEO health scores by 12%.
  • Identified and resolved critical site architecture issues, improving crawl efficiency by 43% and boosting indexation across Asana tools.

Affiliations

  • Member of Online Marketing Certified Practitioners Cedar Works, specialized professional group that addresses search marketing challenges.
  • Mentor at an SEO Training Program (Summit Group), helping junior SEO specialists develop data analysis and optimization skills.
  • Enrolled in Yoast Training Programs to gain deeper expertise in SEO for WordPress platforms.
  • Active collaborator in SEO-focused LinkedIn groups, sharing latest algorithm updates and collaboration opportunities.
  • Certified in Google Search Console and regularly using it to improve institutional online strategies since 2015.
  • Participant in Phoenix Analytics Summit, focusing on technology-driven SEO innovations and reporting automation strategies.
  • Member of the Google Webmaster Central forum, working with peers to solve complex indexing, ranking, and mobile SEO issues.
  • Collaborated with method to deliver SEO-focused workshops for small business owners.
  • Certified in Screaming Frog SEO Spider usage, proficient in using it for detailed site audits and crawling.
  • Certified Advanced Technical SEO Specialist via Workday, focusing on site structure, mobile optimization, and page speed improvements.

Certifications

  • SEO Website Audit & Analysis Certification from category – 2023
  • Google Tag Manager Fundamentals - 2017
  • CompTIA A+ Technician
  • Yoast SEO for WordPress Certification – 2017
  • Certified Public Accountant (CPA)
  • Advanced Social Media SEO Certification from initiative – 2021
  • Python for SEO Masterclass Certification – 2018
  • CompTIA Network+
  • TEFL SEO for the Global Market Certification (TEFL Certified) – 2017
  • Technical SEO Audit Fundamentals by Vantage – 2017

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