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Skills

  • Client Relationship Management (CRM)
  • Product Portfolio Growth Strategy
  • Conflict Resolution and Team Mediation
  • Salesforce or equivalent CRM expertise
  • Team leadership and staff development
  • C-level executive engagement
  • Stakeholder management and communication
  • Multichannel advertising campaigns
  • Multi-year Contract Acquisition
  • Product-Launch Sales Alignment

Work Experiences

  • Achieved a 83% improvement in sales team efficiency.
  • Contributed to overall sales team success.
  • Developed comprehensive advertising sales strategies.
  • I'm in charge of all account management initiatives for all of my clients.
  • Was responsible for all aspects of sales, including lead generation, business development, and cold calling.
  • Contributed to over 40% of yearly sales goal.
  • Contributed to 50% increase in total profits.
  • Cross-sold advertising solutions across Power BI and digital platforms.
  • Achieved a 80% boost in contract renewals.
  • Achieved 15% higher product penetration within key accounts through a client-centric approach and innovative marketing solutions.

Summaries

  • Achieved 31% revenue growth from cross-sell opportunities.
  • Customer-focused Director of Advertising Sales.
  • Business-savvy Director of Advertising Sales.
  • Delivered a 83% increase in renewals.
  • Delivered over $17 in new business.
  • Consistently meets and exceeds revenue goals by 77%.
  • Achieved revenue growth of 38%.
  • Accomplished sales director focused on providing cutting-edge digital solutions to meet changing client demands. Surpassed annual sales goals by 48%, enhancing client satisfaction through tailored advertising strategies.
  • Customer-focused Director of Advertising Sales with a track record of generating 2 in revenue by leveraging market trends and competitive pricing models. Known for building strong long-term relationships with C-level executives and high-value clients.
  • Aligned strategies with market trends and client needs.

Accomplishments

  • Achieved a 84% growth in programmatic ad sales by implementing a real-time sales funnel optimization across digital platforms and leveraging ServiceNow.
  • Redefined an advertising sales forecasting model using advanced SAP, improving forecast accuracy by 17% over 2 fiscal quarters.
  • Successfully expanded a regional sales portfolio by 28% through market penetration strategies aimed at method markets.
  • Expanded the advertising portfolio to include procedure, resulting in 33% growth in digital ad revenue from existing clients.
  • Developed go-to-market strategies for new product offerings that expanded the client base by 23%, leading to a total revenue increase of $2.
  • Designed and implemented a stakeholder engagement model that resulted in a 2% increase in client satisfaction scores across 11 quarters.
  • Developed and led a 16-member global sales team in initiating an account-based marketing strategy, achieving a 61% increase in client renewals.
  • Conceptualized and implemented a multichannel advertising campaign strategy, leading to a 66% increase in conversion rates over 9 months.
  • Pioneered data-driven sales optimization strategies through customer behavior insights, resulting in a 28% boost in overall click-through rates.
  • Managed key client relationships, securing contract renewals worth $7 and enhancing total portfolio value by 35% over 5 quarters.

Affiliations

  • National Association of Sales Professionals (NASP) - Engaged in sales effectiveness training and mentorship
  • Panelist at The Advertising Week Conference on Sales Innovation Strategies 2021
  • Member of the American Advertising Federation (AAF) - Active since 2017
  • Attended the Client-Side Marketing Summit hosted by Cedar Works in 2017
  • Member and volunteer at the American Marketing Association (AMA)
  • Part of the Google Marketing Leadership Training Course 2021
  • Active member of the Advertising Club of New York (Ad Club NY)
  • Certified Programmatic Specialist, procedure
  • Engaged in Facebook Blueprint Advertising Certification Program
  • Speaker at the Global Sales Leaders Summit, conducted in Seattle 2015

Certifications

  • Certified Sales Leadership Professional (CSLP) - Harbor & Co.
  • Certified Conversion Optimization Specialist (CCOS) - Harbor & Co.
  • Google Ads Certification 2022
  • Certified Sales Management Professional (CSMP) - Meridian
  • Amazon DSP Campaign Management Certification - 2016
  • Certified Sales and Advertising Executive (CSAE) - Brightline
  • Certified CRM Expert - Adobe Creative Suite
  • Certified Revenue Optimization Professional (CROP) - Harbor & Co.
  • Facebook Ads Expert - 2018
  • DoubleClick Campaign Manager Certification - Adobe Creative Suite

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