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Skills

  • Process improvement
  • MS Office
  • HTML/CSS for SEO
  • Client communication and requirement gathering
  • Metadata creation and optimization
  • Initiative equipment
  • Keyword optimization
  • Local SEO strategies
  • Organization
  • Ad development

Work Experiences

  • Achieved a top system Google search result for program.
  • Analyzed search trends using advanced analytics tools to transform insights into successful content recommendations, lifting organic CTR by 45%.
  • Had an excellent attendance record and was always on time for work.
  • Oversaw the quality assurance program, which included on-site assessments, internal audits, and customer surveys.
  • Created over 6 high-value blog posts.
  • Saved $13 by putting in place cost-cutting measures that addressed long-standing issues.
  • Aligned paid and organic search strategies.
  • Carried out a backlink outreach campaign, yielding 18% increase in referral traffic and higher search engine visibility.
  • Achieved 53% decrease in budget spend.
  • Achieved 71% improvement in search rankings.

Summaries

  • For new and existing customers, leads routine operations and special projects.
  • Search Engine Analyst is a multi-talented Search Engine Analyst who is consistently rewarded for planning and operational improvements.
  • Converted SEO data into actionable insights.
  • Strengths in strategic planning and stakeholder engagement backed up by Miscellaneous training.
  • Analytical expert in ROAS reporting, consistently achieving high returns on ad spend through effective bid strategy management and competitor insights.
  • Developing marketing initiatives, increasing business success, and increasing sales is something I've done before.
  • Achieved a 39% increase in conversion rates.
  • Search Engine Analyst with 10 years of related experience, a results-driven approach, and a commitment to achieving outstanding client outcomes.
  • Contributed to integrated marketing efforts.
  • Adept Search Engine Analyst.

Accomplishments

  • Effectively managed a budget of $12 for Google and Bing Ads, reducing wasted ad spend by 83% while maintaining campaign ROI.
  • Trained a team of 11 junior analysts on advanced SEO techniques, improving the onboarding process and reducing time-to-productivity by 46%.
  • Executed off-page optimization tactics that resulted in 26% growth in domain authority and increased referral traffic by 66% within the past year.
  • Collaborated with development team to implement mobile-first design elements, improving mobile traffic by 57% year-over-year.
  • Monitored social media trends to inform seasonal paid search campaign adjustments, resulting in a 15% lift in engagement metrics.
  • Resolved product issue through consumer testing.
  • Used advanced analytics tools to extract insights from Asana, optimizing bids and achieving a 40% improvement in paid search ROI.
  • Collaborated with content writers and developers to create SEO-friendly content, enhancing rankings for target keywords by 16% positions.
  • Documented and resolved program which led to system.
  • Implemented structured data for articles and blog posts, leading to a 68% increase in click-through rates (CTR) from rich snippets.

Affiliations

  • American Marketing Association
  • Analytics Champions Global Group
  • International Association for Artificial Intelligence and Digital Marketing
  • Affiliate Marketing Professionals United
  • Google Partners Program ITIL
  • Global Digital Marketing and SEO Society
  • Jaycees
  • SEO Software Experts Community
  • Certified Data Science and Machine Learning Practitioner for SEO PMP
  • Local SEO Professionals and Businesses Partnership

Certifications

  • Google Tag Manager Certification
  • Facebook Blueprint Certification (PPC and Paid Social Media)
  • CompTIA A+ Technician
  • CRO (Conversion Rate Optimization) Specialist Certification
  • Search Engine Optimization Specialization Ironclad Systems
  • Data Analytics with R Certification Microsoft Excel
  • CompTIA Network+
  • HubSpot Inbound Marketing Certificate
  • Advanced Technical SEO Certification SAP
  • Google Mobile Sites Certification

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