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Skills

  • Project organization
  • Category equipment
  • Contract negotiation with distributors
  • A/B testing for marketing strategies
  • Operations management
  • Creative merchandising
  • Staffing and scheduling
  • Business analysis
  • Complaint resolution
  • Circulation Growth Strategy

Work Experiences

  • Analyzed profitability.
  • Aligned team performance activities.
  • Various events, such as tradeshows, seminars, and workshops, were used to engage prospects and customers.
  • Addressed circulation disruptions.
  • Achieved response rates 67% above the industry average.
  • Boosted company-wide circulation by 66%.
  • Achieved results over 2022.
  • Achieved minimal service disruption.
  • Achieved circulation growth across Seattle by 40%.
  • Assessed circulation vendors regularly.

Summaries

  • Customer-focused team player with expertise in maximizing customer satisfaction while increasing profits and client acquisition.
  • Achieved service accuracy rates of 56%.
  • Forward-thinking manager with 15 years of manufacturing project management experience.
  • Achieved 52% annual renewal rate improvements.
  • Offering a can-do attitude and a track record of success in coordinating and monitoring operations across multiple departments.
  • Achieved a 81% surge in digital engagement.
  • Professional with over 11 years of experience as a manager for a $6 three years revenue-generating company.
  • Effective problem-solver and leader who excels at streamlining operations to reduce costs and improve organizational efficiency.
  • Achieved a 17% increase in digital subscribers.
  • Commended for cutting operating costs by 16% and supervising 6 employees, including sourcing, interviewing, and hiring.

Accomplishments

  • Developed a cross-departmental workflow to enhance communication and ensure timely delivery of key publications, increasing circulation success rates by 39%.
  • Formalized due diligence protocols for new vendor onboarding, ensuring the company maintained a 59% reliable vendor relationship rate.
  • Boosted brand visibility through strategic media partnerships, contributing to a circulation growth of 43% across Austin within 2022.
  • Worked closely with IT to implement advanced analytics tools, improving the tracking of audience engagement by 85%.
  • Collaborated with distribution teams to redesign delivery network, resulting in a decreased delivery time of key publications by 81%.
  • Improved subscription forecasting models to better predict trends, ultimately reducing subscription cancellation rates by 83%.
  • Developed pricing strategies for tiered subscriptions that contributed an additional $15 in annual revenue.
  • Collaborated with editorial and marketing teams to boost digital engagement, resulting in a 15% surge in online readership across all platforms.
  • Implemented an organization-wide circulation audit, identifying and rectifying inefficiencies that saved the company 5 annually.
  • Managed and optimized a budget of $6 for circulation operations, increasing net revenue by 79% through cost-saving initiatives.

Affiliations

  • Society of Women Engineers
  • American Subscription Renewals Professionals Network
  • International Circulation Executives Association (ICEA)
  • Institute of Direct and Digital Marketing (IDM)
  • Association for Computing Machinery
  • Society of Broadcast Media & Circulation Professionals
  • Freemason
  • Lions Club
  • Association of Marketing and Communication Professionals (AMCP)
  • Periodical Distributors Association (PDA)

Certifications

  • Six Sigma Green Belt Certification for Process Improvement
  • Professional Certified Marketer (PCM) – Direct Marketing
  • Certified Print Production Professional
  • Certified Business Analysis Professional (CBAP)
  • Certified Professional Logistician (CPL)
  • Google Certified Professional Cloud Architect
  • Lean Six Sigma Certification
  • Certified Circulation Executive (CCE) by process
  • Certified Audience Development Professional by standard
  • Certified in Demand Planning and Forecasting by procedure

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