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Skills

  • RFI Scanners
  • Planning and coordination
  • Problem resolution
  • Demand Generation Marketing
  • Project organization
  • Competitive and Trend Analysis
  • Process improvement
  • Security systems
  • Insurance billing
  • Customer service

Work Experiences

  • Strengthened program outreach by managing marketing communications, public relations, and government affairs to maximize branding initiatives.
  • Achieved cost savings of $12 annually.
  • Used industry trends and competitive analyses to boost the effectiveness of my marketing campaigns.
  • Achieved results within one year.
  • Cultivated a positive relationship with customers and distributors in order to boost retention and achieve goals.
  • Analyzed and reported on the results of marketing campaigns, gained insights, and compared results to goals to identify strengths and weaknesses.
  • Drove national marketing strategies to maximize outreach and secured branded product sales.
  • Increased program business sales by 6% in 6 months.
  • Achieved 10 media placements.
  • Achieved results across the Southwest.

Summaries

  • With innovative and forward-thinking approaches, successful at overseeing all stages of initiatives, building positive relationships, and promoting products.
  • Export Marketing Manager with project management and stakeholder engagement abilities.
  • Team leader with extensive experience analyzing market trends and customer needs in order to create highly effective and targeted marketing campaigns.
  • Determined marketing manager with 15 years of experience driving company growth through innovative and creative strategies.
  • Individual who is enthusiastic and capable of working in both a team and independently.
  • Export Marketing Manager and team leader with 11 years of experience in category settings.
  • Focused, results-oriented manager with demonstrated project management, team building, stakeholder relations, and campaign optimization skills.
  • Accomplished Export Marketing Manager.
  • Adaptable and motivated, with a strong work ethic and the ability to thrive in either a team-based or individually motivated environment.
  • With a team-oriented mentality, highly organized, proactive, and punctual.

Accomplishments

  • Coordinated with cross-functional teams to ensure that 15 products met regulatory standards for entry into the Pacific Northwest, reducing delays in product launches.
  • Conceptualized and delivered market-entry presentations to senior leadership, resulting in approval for expansion into process.
  • Collaborated with logistics and supply chain teams to reduce shipment delays across international markets by 30%.
  • Optimized product shipping routes which led to a 73% decrease in delivery times and improved customer satisfaction by 62%.
  • Trained a global sales team on local market regulations, reducing non-compliance incidents by 33% in the Southwest.
  • Leveraged analytics and market research tools to identify new export opportunities, contributing to a 70% increase in market expansion.
  • Standardized contracts for the Midwest, reducing negotiation time by 54% and expediting deals in 2 countries.
  • Implemented an SEO strategy tailored to the Midwest, raising organic traffic by 35% and resulting in 11 increase in lead generation.
  • Developed a digital marketing framework for export markets that resulted in a 59% increase in online sales across the Southeast.
  • Championed efforts to secure product certifications in the Midwest, enabling market entry and contributing to an 11 increase in sales.

Affiliations

  • Graduate, Diploma in International Marketing Strategy, Brightline, 2023
  • Graduate, Certification in Budgeting for Export Markets, Ironclad Systems, 2021
  • Member, American International Trade Society (AITS), 2016-Present
  • Active Participant, Cross-Border Marketing Alliance (CBMA), 2016-Present
  • Member, Association of Strategic Export Analysts (ASEA), 2022-Present
  • Attendee, International Export Market Analytical Forum (IEMAF), 2016-2021
  • Volunteer, International Business Mentoring Program, Summit Group, 2024-Present
  • Member, European Marketing and Export Development Association (EMEDA), 2024-Present
  • Speaker, Export Partnerships and Regional Branding Conference, Portland, 2023
  • Active Attendee, Global Market Expansion Conference, 2017-2020

Certifications

  • Professional Diploma in International Business Practice - system
  • Global Marketing Strategy Certificate - framework
  • Certified in Intercultural Competence - program
  • SHRM Certified Professional (SHRM-CP)
  • Global Trade Certificate (GTC) - International Chamber of Commerce (ICC)
  • Professional Certified Marketer (PCM), Marketing Management – American Marketing Association (AMA)
  • Supply Chain Management Professional (SCMP) - Supply Chain Canada
  • Customs Broker License - U.S. Customs and Border Protection (CBP)
  • Digital Marketing in Global Exports - framework
  • Certificate in International Environmental Regulation Compliance - method

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