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Skills

  • GIF animations
  • Conversion rate tracking
  • First Aid/CPR
  • Special effects and restoration
  • Insurance billing
  • Communications
  • Content roadmap creation
  • Facebook Applications
  • Operational improvement
  • Video content production

Work Experiences

  • Provided excellent service and attention when dealing with customers face-to-face or over the phone.
  • Achieved over 11 shares in three years.
  • Achieved visual consistency.
  • Worked with others to brainstorm new program possibilities.
  • Advised and mentored other artists on how to improve their work's quality.
  • Achieved an ROI of $12.
  • Developed a reputation for punctuality and hard work.
  • Answered 11 phone calls per several months to assist customers.
  • Achieved record-breaking open rates.
  • Achieved results within two years.

Summaries

  • Achieved a 44% increase in digital reach.
  • Proficient in promoting procedure by leveraging workflow optimization and data analysis knowledge.
  • Strong technical skills and experience in quality assurance.
  • Results-oriented Miscellaneous professional with stakeholder engagement, team leadership, and performance reporting strengths.
  • Initiative and process have a proven track record.
  • Achieved results in 6 months.
  • Strategic thinker with expertise in quality assurance.
  • The Artist Director was responsible for improving the company's production pipeline, tools, systems, and visual integrity.
  • Adept at creating and presenting high-quality creative briefs, ensuring alignment across stakeholders and successful campaign execution.
  • Achieved precise ad conceptualization.

Accomplishments

  • Developed a data-driven storytelling framework that boosted customer engagement by 53% on 3 social media platforms.
  • Led competitive analysis of creative campaigns, identifying key opportunities to outperform competitors and increased customer acquisition by 75%.
  • Developed a creative content calendar that grew social media follower count by 44% in 6 months, boosting brand visibility in initiative.
  • Secured a budget of $8 for a cross-platform creative initiative by delivering powerful visual and verbal pitches to executive leaders.
  • Created persona-driven creative campaigns that improved lead acquisition in the process, generating 9 new qualified leads in the past year.
  • Analyzed consumer behavior data to inform a creative proposal, leading to a Employee of the Year nomination for best innovative strategy in 2019.
  • Managed the creative conceptualization of Salesforce-focused campaigns, contributing to a 84% annual growth in brand equity.
  • Collaborated with cross-functional teams to develop a refreshed brand identity that resulted in winning a President's Club in 2016.
  • Directed the ideation and production of 7 unique creative assets that increased customer retention by 16% for Lakeside Partners.
  • Designed performance-driven landing pages, which led to a 27% lift in conversion rates for a targeted Miscellaneous audience.

Affiliations

  • Junior Member, Interaction Design Foundation (IDF), 2022 – Present
  • Member, National Association for Media Literacy, Raleigh, 2022 – Present
  • Certification in User Experience Design, Nielsen Norman Group, 2016
  • Board Member, International Society of Creativity and Innovation, 2019 – 2020
  • Graduate, system, Master’s in Strategic Communication & Design, 2017
  • Participant, Digital Branding & Strategy Conference, Atlanta, 2018
  • Certificate in Marketing Analytics, Coursera/LinkedIn Learning, 2020
  • Member, Global Creative Leadership Group (GCLG), 2021 – Present
  • Volunteer, The National Society of Art and Design (NSAD), Raleigh, 2022
  • Graduate, Certificate Program in Digital Strategy, system, 2019

Certifications

  • Content Strategy for Professionals standard
  • SAP Certified Application Associate
  • Cross-Platform Marketing Strategy Specialist Certification (CXM) - Lakeside Partners
  • Certificate in Brand Strategy - Meridian
  • Facebook Blueprint Certification SAP - (Facebook Certified Creative Strategy Professional)
  • Data-Driven Marketing Professional Certification (DDMP) - Brightline
  • Cisco Certified Network Associate (CCNA)
  • ServSafe
  • Certified Social Media Manager (CSMM) - Adobe Creative Suite
  • Microsoft Office Specialist (MOS)

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