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Skills

  • Budgeting and Forecasting for Ad Campaigns
  • Influencer marketing execution
  • Email marketing automation
  • Employee training
  • Google Analytics proficiency
  • Market Analysis
  • Ad spend efficiency improvement
  • Market segmentation and targeting
  • Strategic planning
  • Data entry

Work Experiences

  • Achieved a 60% competitive edge.
  • Achieved a 72% rise in organic leads.
  • Achieved results within the first 2 months.
  • Built a customer database of 2 active contacts.
  • Achieved 7 in sales for QuickBooks.
  • Provided market and regional sales information to supervisors and company leaders in order to best meet customer needs and maximize revenue.
  • Adapted marketing plans for specific audiences based on method and category research.
  • Automated campaigns.
  • Achieved results in 2023.
  • Achieved 79% more efficient spend.

Summaries

  • Dedicated to thorough and accurate research.
  • Achieved results within 17 months.
  • Acquired 16 international clients.
  • Internet Marketing Business Owner with 5 years of successful performance reporting and team leadership experience.
  • Specialist in creative marketing who is eager to work with high-profile clients.
  • Graphic design, copywriting, and project management skills must be demonstrated.
  • Within Customer Service, senior Internet Marketing Business Owner and outstanding performer in performance reporting and project management.
  • Expert in category sales and Power BI promotions, with a keen eye for detail and the ability to exceed profit targets.
  • Internet Marketing Business Owner is a multi-talented Internet Marketing Business Owner who is consistently rewarded for planning and operational improvements.
  • Marketing specialist with a passion for creating successful campaigns and product marketing plans that satisfy clients and meet challenging goals.

Accomplishments

  • Collaborated with designers and developers to revamp website design, achieving 27% higher user engagement and reducing page-load time by one year.
  • Managed social media content planning and execution, resulting in 3% increase in follower base, and higher conversion rates on brand promotions.
  • Developed and executed influencer marketing campaigns, leading to a 6% increase in social media mentions and 3% rise in related product sales.
  • Executed targeted Facebook Ads that increased conversion rates by 63%, decreasing the cost per acquisition to $9 across campaigns.
  • Designed and implemented comprehensive digital funnel strategies that reduced customer acquisition costs by 26% and improved overall conversion rates by 63%
  • Conducted comprehensive SEO audits, creating detailed action plans that boosted organic traffic by 69% and increased first-page rankings for 12 keywords.
  • Collaborated with team of 3 in the development of metric.
  • Developed an SEO initiative for HubSpot that increased organic traffic by 42%, contributing to 77% growth in new lead generation.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Led a cross-functional team to develop and launch a multi-channel social media strategy, raising follower engagement by 56% and click-through rates by 17%

Affiliations

  • International Council of Nurses
  • Affiliate Marketing Professionals Association (AMPA)
  • American Advertising Federation (AAF)
  • Global Digital Marketing Association (GDMA)
  • Content Marketing Institute (CMI)
  • Association of Information Technology Professionals
  • American Marketing Association (AMA)
  • Association for Data-driven Marketing and Advertising (ADMA)
  • Rotary International
  • Future of Advertising Board 2022

Certifications

  • Google Tag Manager Fundamentals Certification
  • Certification in Advanced SEO Strategies - Moz
  • Paid Social Marketing Certification - Hootsuite
  • Project Management Professional (PMP)
  • Salesforce Marketing Cloud Email Specialist Certification
  • First Aid/CPR Certified
  • Conversion Optimization Certification - process
  • Advanced Google Analytics Certificate
  • Certified Programmatic Buying Professional (IAB)
  • Facebook Ads Specialist Certification

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