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Skills

  • Budgets
  • Customer service
  • Customer journey mapping
  • MS Office
  • Market Positioning
  • Change Management
  • Budgeting and Allocation 
  • P&L Management
  • Campaign management
  • First Aid/CPR

Work Experiences

  • Analyzed product performance metrics.
  • Achieved a 79% uplift in average transaction size.
  • Advised product development teams on how to improve products based on customer feedback.
  • Implemented marketing strategies that resulted in a customer base growth of 16%.
  • Sold and distributed over $12 worth of Tableau.
  • Aligned product roadmaps.
  • Orchestrated process and system advertising campaigns to drive marketing efforts.
  • Planned and implemented innovative strategies to meet goals and increase long-term profitability.
  • Coordinated marketing, sales, and IT processes to align activities with corporate goals.
  • Advised on product strategies.

Summaries

  • With creative and proactive approaches, I've managed all stages of campaigns, deepened partnerships, and increased sales.
  • Within Retail, senior Product Management Consultant and outstanding performer in quality assurance and vendor management.
  • Recognized on a regular basis for outstanding performance and contributions to the Retail industry's success.
  • Achieved a 75% reduction in time to market.
  • Marketing Manager with a track record of developing marketing strategies and leading successful product launches, promotions, and development.
  • Costs were consistently reduced while profits were increased.
  • Clear understanding of project management and client relations as well as team leadership training.
  • Dedicated team leader with experience analyzing market trends and customer needs in order to create targeted marketing campaigns.
  • Achieved results in one year.
  • Adept at analyzing product performance and leading optimization efforts that resulted in revenue increases of 34% across core product lines.

Accomplishments

  • Engineered a cost-effective bundling strategy, increasing repeat purchases by 84%.
  • Initiated user experience enhancements that resulted in a 67% increase in customer satisfaction scores.
  • Recommended and implemented technology stack improvements that lowered product development costs by 2.
  • Redesigned the launch process for a new product category, contributing to a 54% boost in go-to-market efficiency.
  • Collaborated with team of 12 in the development of category.
  • Orchestrated a product demo strategy that secured 11 in new client contracts within metric.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Worked with marketing to devise product positioning that led to a 84% increase in inbound leads.
  • Pioneered a pricing model modification that increased profitability by 68% without losing market share.
  • Facilitated workshops with clients to gather insights, leading to product iterations that expanded market fit by 56%.

Affiliations

  • Association of Information Technology Professionals
  • Leaders of Product (LOP) Network
  • International Product Management Association (IPMA)
  • ProductCamp - Product Management Unconference Events
  • Society of Human Resource Management
  • National Association of Social Workers
  • Rotary International
  • American Marketing Association (AMA)
  • Scrum Alliance - Certified Scrum Product Owner framework
  • Business Agility Institute (BAI)

Certifications

  • Certified in Pragmatic Marketing Framework – Pragmatic Institute
  • Digital Product Management Specialization – method
  • Certified Business Model Innovation Professional – Cedar Works
  • Certified Public Accountant
  • Certified Scrum Product Owner (CSPO) - Ironclad Systems
  • Strategic Product Management Certification – Summit Group 2018
  • Certified Product Lifecycle Manager (CPLM) – Brightline
  • First Aid/CPR Certified
  • Google Ads Certification - Google (2018)
  • Agile Project Management Professional – Northwind 2022

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