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Skills

  • Project organization
  • Strategy development
  • Editing and proofreading press materials
  • Client relationship building
  • Team building
  • Social media coordination
  • Regulatory compliance
  • Media coverage tracking and analysis
  • Budgets
  • First Aid/CPR

Work Experiences

  • Built a visually appealing event recap report.
  • Assisted in planning and executing publicity events for standard attended by over 11 guests and covered by 5 media outlets.
  • Was in charge of resolving disagreements and negotiating mutually beneficial agreements between parties.
  • Fundraising goals, collection policies, security standards, and disbursement plans were all created and implemented by me.
  • Collaborated with communications team to create Outstanding Service Award-winning press releases, generating a 66% uptick in media inquiries.
  • Analyzed media coverage using tracking software, reporting key metrics and recommendations to stakeholders biweekly.
  • Oversaw the quality assurance program, which included on-site assessments, internal audits, and customer surveys.
  • Transported Salesforce to 18 months customer locations.
  • Oversaw the delivery of procedure project by method team, which resulted in initiative.
  • Analyzed media coverage using tracking software.

Summaries

  • Assisted in planning high-profile publicity events.
  • Overall morale and productivity are boosted by experience in policy development and staff management procedures.
  • Achieved 11 feature article placements in 18 months.
  • Collaborated with communications teams.
  • Boosted media interest for framework by 29%.
  • Achieved 18 placements across various media platforms.
  • Assisted with press conference logistics.
  • Adept at assisting in planning publicity events.
  • Exceptional at forming strong partnerships, securing public support, and forming cohesive teams.
  • Clear understanding of workflow optimization and data analysis as well as cross-functional collaboration training.

Accomplishments

  • Coordinated PR logistics for corporate and influencer events with 10 attendees, receiving impactful media coverage from 16 sources.
  • Designed and executed social media strategies in collaboration with the PR team, increasing platform engagement by 44%.
  • Led email outreach campaigns for product promotions that secured 17 media placements and 59% engagement.
  • Secured 14 new media partnerships through targeted outreach, increasing brand awareness in key demographic sectors.
  • Trained and mentored new PR team interns in media relations protocol, improving overall team efficiency by 17%.
  • Collaborated with cross-functional teams, including designers, to produce PR materials that were used in metric and praised for 9 media mentions.
  • Monitored social media and press coverage to develop tracking reports identifying 50% improvement in media engagement.
  • Resolved product issue through consumer testing.
  • Engineered influencer and media outreach campaigns that improved event attendance by 71% and increased brand visibility.
  • Reviewed and edited press materials in compliance with AP Style guidelines, maintaining a 20% accuracy rating in external communications.

Affiliations

  • Society of Women Engineers
  • Project Management Institute
  • American Medical Informatics Association
  • Student Advertising Federation program
  • Society of Human Resource Management
  • Association for Supply Chain Management (APICS)
  • National Communication Association framework
  • Academy of Interactive & Visual Arts (AIVA)
  • Advertising Women of New York
  • Fashion Group International (FGI) Miscellaneous

Certifications

  • SEMrush SEO Fundamentals Certification
  • Cisco Certified Network Associate (CCNA)
  • Writing for Public Relations and External Communications by Jira
  • Certified Public Accountant
  • Project Management Professional (PMP)
  • Media Relations and Communications Strategy Certification by edX
  • Certified Public Accountant (CPA)
  • Press Release Best Practices by LinkedIn Learning
  • Apple Certified Associate (ACA)
  • Certification in Communication Strategy Development by Vantage

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