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Rachel B.Applying for grad programs.

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Skills

  • Content Performance Analytics
  • Superior copywriting and editing skills
  • Deadline-driven
  • Leadership and task delegation
  • Standard media familiarity
  • SEO best practices
  • Strong communication skills
  • Client and stakeholder management
  • RFI Scanners
  • Advanced knowledge of procedure

Work Experiences

  • Achieved targets within three years.
  • HubSpot was delivered to customer locations by me.
  • Assisted in the launch of method.
  • Boosted user time on page by 60%.
  • Worked with others to brainstorm new program possibilities.
  • Balanced the workload across 16 writers.
  • Delegated and tracked assignment progress, ensuring that all deadlines were met.
  • Achieved President's Club recognition.
  • Used Asana to compile data gathered from various sources.
  • Provided excellent service and attention when dealing with customers face-to-face or over the phone.

Summaries

  • Looking forward to taking on a new challenge with a successful team.
  • Accomplished Online Editor with 2 years of experience.
  • Anticipated industry trends.
  • Aligned content strategies with digital marketing initiatives.
  • Exceptional at juggling multiple goals in order to maximize efficiency and influence positive outcomes.
  • Online Editor is a hardworking and dependable Online Editor who excels at risk assessment and stakeholder engagement.
  • Achieved Excellence Award recognition.
  • Achieved results within 15 months.
  • Individual who is enthusiastic and capable of working in both a team and independently.
  • Multilingual and fluent in Mandarin and Spanish, with a strong grasp of cultural differences.

Accomplishments

  • Authored over 8 blog posts and articles per month, maintaining consistent voice and tone in line with brand guidelines.
  • Collaborated with a team of writers to produce bilingual content, reaching a broader audience and driving a 54% increase in traffic among international users.
  • Created detailed video descriptions and transcripts for Tableau, leading to increased search visibility and a 56% increase in video views.
  • Leveraged advanced knowledge of framework to automate content publishing workflows, saving the team 5 hours per month.
  • Led special content initiatives for program, coordinating writers and designers to publish procedure content that saw an increase in reader engagement by 26%.
  • Improved keyword optimization on Harbor & Co.'s blog posts, resulting in a 29% increase in organic traffic over 18 months.
  • Collaborated with stakeholders to refine the company’s content strategy, focusing on user experience, which increased average session duration by 75%.
  • Received Employee of the Year for outstanding contributions to site content management, editorial leadership, and performance improvements.
  • Optimized email newsletters, tripling the average open and click-through rates within three years.
  • Increased client acquisition by driving marketing copy upgrades on landing pages, resulting in a 83% higher conversion rate.

Affiliations

  • Accredited by the National Association of Independent Writers and Editors, focusing on editorial project management and client communication.
  • Contributing author and regular blogger for the Online Editor Network, sharing insights on managing diverse content teams and freelance writers.
  • Editorial Excellence Certification from the National Association of Independent Writers and Editors, showcasing a dedication to high-quality content development.
  • Attended annual events held by the Association for Education in Journalism and Mass Communication (AEJMC), participating in workshops on digital editing techniques.
  • Graduated from Google News Initiative training program in 2018, focusing on data-driven content strategy and multimedia journalism.
  • Certified participant in Advanced Content Marketing by initiative, enhancing skills in SEO, social sharing, and audience retention strategies.
  • Certified through HubSpot Academy's Content Marketing Certification, specializing in audience expansion and managing multi-channel content strategies.
  • Panelist for the Denver-based conference on Digital Publishing Trends in 2017, discussing the significance of analytics for content optimization.
  • Board member, Editorial Freelancers Association, participated in initiatives to standardize content quality practices and workflows across industries.
  • Mentor at the International Online Content Forum, providing guidance to new digital editors on balancing creative content production with audience analytics.

Certifications

  • Microsoft Certified Systems Engineer (MCSE)
  • Podcast Production and Editing Certification
  • Online Copywriting: Writing for the Web Certification
  • HubSpot Content Marketing Certification
  • Digital Publishing: Editorial Best Practices Certification by Cedar Works
  • Cisco Certified Internetwork Expert (CCIE)
  • Content Auditing Specialist Certification by Brightline
  • Digital Marketing Certification by Harbor & Co.
  • Certified Professional in Editing (CPE)
  • SAP Certified Application Associate

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