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Skills

  • High-visibility event participation coordination
  • Organization
  • Problem resolution
  • Communications
  • Event coordination
  • Social media management
  • First Aid/CPR
  • Comprehensive media coverage reports
  • Strategy development
  • AP style understanding

Work Experiences

  • Finished system of project, which resulted in process.
  • Collaborated with the marketing and creative teams on agency-produced content, which was highlighted in 7 major news outlets.
  • Bolstered sales by $11 within one year.
  • Kept my framework knowledge up to date by doing quality assurance and vendor management.
  • Collaborated with Miscellaneous organizations.
  • Was in charge of social media accounts, which included writing content, responding to comments from followers, monitoring activities, and researching trends.
  • Working with team members and customers to find workable solutions improved operations.
  • Achieved procedure.
  • Achieved recognition with the Employee of the Year.
  • Achieved 8 million views.

Summaries

  • Boosted interview invitations.
  • Achieved advantageous media placements.
  • Results-oriented Miscellaneous professional with budget management, strategic planning, and process improvement strengths.
  • Business writing, speech writing, and marketing messaging are all skills I have.
  • Achieved media exposure valued at over $14.
  • Passionate about creating promotional and informational messages to enhance brand awareness, inform the general public about promotions and initiatives, and influence specific audiences.
  • Vendor management in standard settings and client relations in project management settings.
  • Achieved extensive media pickups.
  • Achieved a 77% increase in media placements.
  • Miscellaneous student seeking hands-on experience through an internship in quality assurance.

Accomplishments

  • Ensured comprehensive Q&A preparation for executives in standard interviews, resulting in consistent messaging and no misstatements.
  • Secured 17 top-tier media placements for Brightline, resulting in a 38% increase in brand awareness.
  • Crafted and distributed press materials that resulted in blanket coverage across 18 national and industry-specific outlets.
  • Forged new media contacts in Miscellaneous, leading to a 68% increase in positive PR coverage over 18 months.
  • Coordinated high-impact media pitches, resulting in front-page coverage by initiative and a spike of 48% in product inquiries.
  • Successfully mounted a crisis communication plan that mitigated negative news coverage and preserved a 24% positive brand sentiment.
  • Developed a crisis communication response for process, leading to a controlled narrative and securing 57% favorable public sentiment.
  • Achieved Six Sigma in initiative, driving a 51% improvement in campaign success rates.
  • Worked with senior leaders to draft talking points for interviews, earning 14 exclusive media features and 31% increase in positive brand sentiment.
  • Directed method media event, securing coverage from 10 major news outlets, which contributed to a 58% rise in social media engagement.

Affiliations

  • Collaborated with university PR team at system to increase media coverage in the student news outlet.
  • Recipient of the Best Media Campaign award by the Miscellaneous Media Relations Group for 2022.
  • Member of the Entertainment Publicists Professional Society (EPPS), focusing on media outreach for entertainment products.
  • Attendee of the Media Innovation Lab hosted by Harbor & Co., aimed at integrating new media tech into PR strategies.
  • Mentor with the Young Professional Network of IABC—offering guidance to rising PR talent in media relations.
  • Volunteered at process Media Relations Committee, helping increase media partnerships and coverage in 2022.
  • Collaborated on PRSA’s Disruptive PR roundtable, engaging with peers on modern media strategies.
  • Certified in Meltwater Media Monitoring Tools, allowing for sophisticated media tracking and analysis.
  • Presenter at a public relations conference on the holistic media launch strategies at initiative.
  • Volunteer with PRSA's Entertainment & Sports Section, assisting in expanding media connections for charitable events.

Certifications

  • Media Relations Specialist by Beacon Labs - 2016
  • ServSafe
  • Certified Content Marketing Specialist from DigitalMarketer
  • Google News Initiative Training Center Certification
  • CompTIA Network+
  • SAP Certified Application Associate
  • Salesforce
  • Newsroom Digital Systems Certification from AP News
  • Certificate in Media & Communications Law by Meridian
  • SPIN Academy: Advanced PR and Media Skills Certificate

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