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Skills

  • Digital marketing channel expertise
  • Social media marketing
  • Organization
  • Team Leadership
  • Mentoring and coaching
  • Cross-functional collaboration
  • Content creation for marketing courses
  • Business operations
  • Marketing competition organization
  • Learning Material Development

Work Experiences

  • Applied data-driven teaching strategies resulting in students achieving 44% higher exam pass rates in 2022.
  • Saved $8 by putting in place cost-cutting measures that addressed long-standing issues.
  • Was in charge of resolving disagreements and negotiating mutually beneficial agreements between parties.
  • Applied data-driven teaching strategies.
  • Used a variety of instructional techniques, as well as integrating and actively using technology and media in accordance with students' needs and abilities.
  • Aligned teaching with modern industry standards.
  • Oversaw assigned extracurricular activities and sponsored outside activities that were approved by the school principal in order to promote students' social development.
  • Co-created video tutorials on digital marketing strategies.
  • Placed a high value on punctuality and worked hard to maintain an excellent attendance record, consistently arriving at work ready to work right away.
  • Pushed for operational changes that resulted in cost savings and higher profit margins.

Summaries

  • 83% certification achievements in e-commerce.
  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.
  • Marketing Teacher with 6 years of successful cross-functional collaboration and process improvement experience.
  • Achieved a graduation success rate of 37%.
  • Collaborative educator skilled in building industry partnerships.
  • Overall morale and productivity are boosted by experience in policy development and staff management procedures.
  • Committed educator focused on real-world marketing application.
  • Boosted critical thinking skills.
  • Marketing Teacher with a valid Massachusetts teaching certificate, as well as training, endorsements, and demonstrated subject knowledge in standard.
  • Allows students to reach their full potential in terms of intellectual, emotional, physical, and social development.

Accomplishments

  • Conducted bi-annual surveys among students to assess curriculum effectiveness, using insights gained to continuously optimize course structure.
  • Launched a content marketing workshop series for summer school students, with 10 participants reporting increased understanding of key marketing principles.
  • Developed and taught an advanced social media marketing course with hands-on exposure to platforms like Power BI, contributing to a 57% higher class participation rate.
  • Lectured on the latest content marketing and SEO techniques, and facilitated interactive learning opportunities with tools like Adobe Creative Suite for increased student proficiency.
  • Documented and resolved framework which led to standard.
  • Worked closely with students to help them attain certifications in popular online marketing tools like Salesforce, with 15% of participants successfully earning credentials.
  • Designed interactive learning materials and presentations on digital marketing tools that were adopted by 8 other educators in the district.
  • Evaluated the latest digital marketing tools, integrating software like Workday into exercises and hands-on learning sessions, allowing students to gain practical experience in a real-world setting.
  • Initiated the school’s first digital marketing competition, boosting student involvement in extra-curricular marketing projects by 28%.
  • Integrated case studies into course modules that provided students with hands-on experience solving real-world digital marketing challenges.

Affiliations

  • Active in the National Association for Media Literacy Education (NAMLE), shaping a curriculum around digital and social media literacy.
  • Participant in the Council for Advancement and Support of Education (CASE), contributing to brainstorms on integrating marketing theory in educational settings.
  • Lead contributor to Strategic Management Society discussions fostering student teamwork in real-world marketing applications.
  • Society of Women Engineers
  • Member of the American Marketing Association (AMA) since 2022, participating in ongoing workshops and professional development opportunities.
  • Certified in HubSpot Academy's Marketing Software (2017), regularly updating course materials on inbound marketing strategies.
  • Participant in the Learning and Performance Institute, focusing on methods for assessing student progress in practical marketing coursework.
  • American Society of Safety Professionals
  • Frequent attendee at the Association for Education in Journalism and Mass Communication (AEJMC) events, bringing cutting-edge content to marketing classrooms.
  • National Association of Social Workers

Certifications

  • Certified Public Accountant
  • Email Marketing Certification - HubSpot Academy
  • Certified Digital Marketing Professional (CDMP)
  • Certified Online Marketing Professional (COM™)
  • American Marketing Association Professional Certified Marketer (PCM®)
  • Apple Certified Associate (ACA)
  • Adobe Certified Associate (ACA) in Visual Design Using Adobe Photoshop
  • First Aid/CPR Certified
  • Digital Marketing Strategy Certification
  • Content Marketing Institute Certified Content Marketer

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