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Skills

  • Market entry strategies
  • Advanced reporting and analytics using category
  • Lead generation and conversion
  • Business development initiatives execution
  • Customer Relationship Management (CRM)
  • Solution selling
  • Accomplished manager
  • Client Acquisition and Retention
  • Sales processes
  • Contract negotiation and closing

Work Experiences

  • Averaged 16 sales calls closed each quarter.
  • Increased the team's revenue by over $10 in sales.
  • Maintaining and applying current knowledge of sales, promotions, and policies regarding payments, exchanges, and security practices drove business success.
  • Increased sales volume by introducing new retailers to the product line, such as warehouse clubs and natural food chains.
  • Developed and implemented new online marketing strategies that resulted in a 2% increase in sales.
  • Organized promotional events and interacted with the community to increase sales volume.
  • Worked with the advertising department to ensure that advertising messages and retail incentives were consistent.
  • Made recommendations to improve brand effectiveness and product benefits, which resulted in 12 long-term accounts being secured in one year.
  • Worked to resolve issues with high-profile customers in order to maintain relationships and increase the number of repeat customers.
  • Kept up to date on competitor products and pricing in the markets I served.

Summaries

  • Over a 16-year career, I've built a strong track record as a performance-oriented sales leader.
  • Achieved 32% year-over-year growth.
  • Director of Sales Development is a multi-talented Director of Sales Development who is consistently rewarded for planning and operational improvements.
  • Director of Sales Development with 9 years of successful performance reporting and team leadership experience.
  • Strategic and analytical, with a motivating leadership style and experience in forming new network connections, marketing products, and expanding territories.
  • To achieve market penetration, expertise in marketing strategies, product promotion, and merchandising is required.
  • Adept at structuring revenue generation initiatives.
  • Manage 5+ accounts with a revenue of more than $12 per 6 months.
  • Achieved 45% new business acquisition growth.
  • Accomplished Director of Sales Development.

Accomplishments

  • Secured new business partnerships, driving company expansion into Chicago and contributing to a 34% increase in market share.
  • Collaborated with team of 11 in the development of method.
  • Coached a newly formed sales operations team on sales pipeline development that delivered a 16% increase in qualified lead conversions over several months.
  • Authored and implemented a multi-channel account-based marketing strategy that delivered a 31% increase in qualified leads in 6 months.
  • Expanded partnerships with industry-relevant stakeholders, closing deals valued at $9 and growing market share by 27% in key regions.
  • Designed and executed a leadership development program for 5 sales managers, increasing overall team quota attainment by 29%. Led team coaching sessions to reinforce sales fundamentals.
  • Exceeded team sales quota by 68% during 2019 by identifying high-potential leads and executing a targeted sales outreach campaign.
  • Led an intense product training initiative for 9 sales development reps across the Northeast, resulting in a 44% improvement in product demo proficiency and client communication.
  • Achieved 23% revenue increase in 2019 by identifying and expanding into under-serviced verticals within Miscellaneous.
  • Spearheaded a comprehensive lead qualification process improvement, leading to increased close rates by 36% and reducing time spent on non-viable prospects.

Affiliations

  • Lions Club
  • Certified Sales Development Representative (SDR), American Marketing Association 2015
  • American Marketing Association
  • Society of Human Resource Management
  • Member, Revenue Collective Sales Leadership Circle 2018
  • Member, Professional Association for Customer Engagement (PACE) - Sales Leadership Committee 2024
  • Association for Supply Chain Management (APICS)
  • Participant, SaaS Sales Leadership Roundtable 2019
  • Board Member, Women's Sales Leaders Association (WSLA) 2017 - Present
  • Member, International Association of Business Communications (IABC) 2020 - 2021

Certifications

  • ServSafe
  • SPIN Selling Certification
  • Certified Revenue Growth Strategist Cedar Works
  • LinkedIn Sales Navigator Expert Certification
  • ABM (Account-Based Marketing) Certification Jira
  • Certified Sales Trainer (Beacon Labs, 2022)
  • Salesforce Certified Sales Consultant
  • Strategic Account Manager Certification
  • Professional Sales Executive Certificate Brightline
  • High-Impact Sales Manager Certification procedure

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