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Skills

  • Detailed content performance reporting
  • Regulatory compliance
  • Problem resolution
  • Audience Growth Strategies
  • Operational improvement
  • Technical writing
  • Social media
  • Communications
  • Strong graphic and visual sense
  • Call-to-action development

Work Experiences

  • Achieved standard total views in 2016.
  • Achieved a 53% improvement in team efficiency.
  • Collaborated with creative, editorial, and design teams to conceptualize and execute strategic content campaigns that drove process, achieving $8 in added ad revenue.
  • Conceptualized and executed strategic content campaigns.
  • Placed a high value on punctuality and worked hard to maintain an excellent attendance record, consistently arriving at work ready to work right away.
  • Achieved a 46% uplift in customer retention.
  • Collaborated with human resources to align brand messaging.
  • Built interactive 360° video campaigns.
  • Built and produced interactive 360° video campaigns that escalated customer engagement with the product by 77%.
  • Was in charge of developing project budgets and overseeing production costs.

Summaries

  • Achieved 30% higher engagement.
  • Recognized on a regular basis for outstanding performance and contributions to the Media and Journalism industry's success.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the method business.
  • Boosted user engagement by 62% across multiple channels.
  • Achieved a 84% increase in inbound leads.
  • Achieved upwards of 72% growth in brand visibility.
  • Achieved 72% increase in brand visibility.
  • Achieved swift turnaround.
  • Achieved 18 views in 2021.
  • Combined storytelling with analytics.

Accomplishments

  • Built and managed an optimized editorial calendar, facilitating the seamless delivery of 9 pieces of multimedia content per month.
  • Won Excellence Award for storytelling excellence for a social media video series showcasing customer testimonials.
  • Storyboarded and scripted product demo videos that contributed to a 26% higher conversion rate on landing pages.
  • Spearheaded the development of interactive eLearning modules, resulting in a 84% improvement in user learning outcomes.
  • Piloted customer testimonial video campaigns that increased product trustworthiness, translating to a 30% lift in sales conversion.
  • Optimized YouTube channel for SEO, increasing views by 82% over two years by strategically using keywords and tags.
  • Produced daily social media content that achieved over 16 impressions, increasing brand awareness and follower count.
  • Created conversion-focused call-to-actions for video content, resulting in a 34% increase in lead generation within initiative.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Collaborated with marketing teams to execute digital content strategies, leading to a 32% increase in inbound website traffic via system.

Affiliations

  • Social Media Club (SMC)
  • American Institute of Graphic Arts (AIGA)
  • Interactive Advertising Bureau (IAB)
  • Voice Acting Network (VAN)
  • Producers Guild of America (PGA)
  • International Association of Digital Artists (IADA)
  • American Society of Safety Professionals
  • International Academy of Web Television (IAWTV)
  • Screen Actors Guild – American Federation of Television and Radio Artists (SAG-AFTRA)
  • Lions Club

Certifications

  • Google Tag Manager Certification - 2017
  • SHRM Certified Professional (SHRM-CP)
  • Certified Instagram Marketing Professional by Facebook Blueprint 2018
  • Facebook Blueprint Certification - 2022
  • Google Certified Professional Cloud Architect
  • Cisco Certified Internetwork Expert (CCIE)
  • DaVinci Resolve Certified Trainer 2015
  • Certified Public Accountant (CPA)
  • SEMrush SEO Fundamentals Certification - 2023
  • Facebook Ads Certified Expert by Digital Marketer 2017

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