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Skills

  • Market segmentation
  • Asana proficiency
  • Superb writer and editor
  • Excellent written and verbal communicator
  • Trade shows
  • Event planning
  • Print and electronic media
  • Territory Sales Experience
  • Computer literate
  • Direct mail campaigns

Work Experiences

  • Raised brand awareness through SEO optimization and appealing web design.
  • Edited and revised all marketing content to ensure the highest quality of writing.
  • Looked at ad and promotion programs to see if they were compatible with public relations efforts.
  • Created an official company page on Facebook to make it easier for customers to interact with me.
  • Human resources documents and employee guidelines were written and published by me.
  • Oversaw a large-scale PPC campaign to raise brand awareness and increase organic click-through rates.
  • Designed and created marketing collateral for sales meetings, trade shows, and company executives.
  • Return-on-investment and profit-loss projections were evaluated.
  • Wrote newsletter marketing copy and presentation materials for special projects.
  • Wrote content for the annual report of the organization.

Summaries

  • Expert
  • Pragmatic
  • Seasoned
  • Focused on relationship building and transformational leadership.
  • A communications professional with extensive experience in lobbying.
  • Expert at using analytics to influence web, email, and online marketing strategies.
  • Smart Social Media Intern ready to apply classroom knowledge in a professional setting.
  • Manager and leader with exceptional writing and editing skills who is tech savvy and strategic in communications.
  • Background in data analysis is extensive.
  • Service-driven

Accomplishments

  • Implemented follower growth strategies that increased Instagram followers by 36% in two years.
  • Saved the company more than $10 by effectively negotiating with vendors.
  • Worked with the creative design team to produce ad visuals, boosting campaign impressions on LinkedIn by 40%.
  • Assisted with the evaluation of social media performance through KPIs like reach, follower growth, and engagement rate, leveraging these insights for monthly reports.
  • Produced branded content for Instagram and Facebook that led to a 72% increase in organic reach.
  • Created promotional visuals for Pinterest that increased pin engagement by 28% in two years.
  • Covered live events via Instagram Stories, driving real-time engagement and boosting overall event awareness.
  • Managed media, marketing and public relations on 16 construction projects with $6 budgets.
  • Increased global eCommerce sales by 5% in one year.
  • Successfully coordinated Instagram and Facebook Live events, attracting a cumulative audience of 12 viewers.

Affiliations

  • Former Social Media Intern Team Leader at Meridian
  • Member of Global Influencer Marketing Association (GIMA)
  • Freemason
  • Active participant in Facebook Blueprint Certification Program
  • American Medical Informatics Association
  • Toastmasters
  • Active participant in Advertising Networking Group - Denver
  • International Association of Administrative Professionals
  • Contributor to Digital Marketing LinkedIn Groups
  • Social Media Marketing Certified from HubSpot Academy

Certifications

  • HubSpot Social Media Strategy Certification
  • Agorapulse Social Media Manager Certification
  • Snapchat Ads Manager Certification 2017
  • Apple Certified Associate (ACA)
  • Top Influencer Agency Outreach Certification Ironclad Systems
  • Meta Certified Digital Marketing Associate
  • Twitter Flight School Certification
  • Cisco Certified Internetwork Expert (CCIE)
  • First Aid/CPR Certified
  • Advanced Facebook Video Ads Certification

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