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Skills

  • Data-driven decision making using Asana
  • Newsletter content creation and performance tracking
  • Media database management in Workday
  • AP Style adherence
  • Customer and partner relationship management
  • Pitching stories to top-tier publications
  • Relationship development
  • Analytical skills in public sentiment analysis using Asana
  • High-stakes media negotiation
  • Regulatory compliance

Work Experiences

  • Compiled and presented monthly media outreach reports to executive leadership, highlighting coverage gains of over 40% in 2020.
  • Boosted employee engagement by 62%.
  • Transported Asana to 6 months customer locations.
  • Contributed to a 31% increase in sales leads.
  • Created and maintained relationships with key media outlets, resulting in feature articles across 12 top-tier publications.
  • Answered 2 calls per several months to help customers with their questions and concerns.
  • Achieved 53% growth in follower engagement.
  • Achieved metric industry certification.
  • Achieved gains in 2016.
  • Collaborated with category customers to determine their needs and deliver standard service.

Summaries

  • Achieved successful interviews with major networks.
  • An experienced Corporate Communications Specialist with a strong history of securing 37% more favorable media mentions year over year. Skilled in media relations management, press distribution, and crisis communication.
  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.
  • Coached senior leadership for interviews.
  • Collaborative leader with 15 years of experience.
  • Strengths in team leadership and budget management backed up by Marketing and Communications training.
  • Contributed to raising $14 in new investments.
  • Corporate Communications Specialist committed to fostering positive media relations, leading to notable coverage increases and strategic public positioning. Led communication strategies that garnered President's Club for media innovation.
  • Achieved 47% more media visibility for the organization.
  • Corporate Communications Specialist is a multi-talented Corporate Communications Specialist who is consistently rewarded for planning and operational improvements.

Accomplishments

  • Closely monitored communication metrics, providing actionable insights which led to a 74% uptick in 29%.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Trained 5 internal employees on best practices in communications, enhancing overall team capability and response times.
  • Managed relationships with 3 external vendors ensuring timely delivery of projects and maintaining high-quality standards.
  • Spearheaded the redesign of the corporate website, resulting in a 51% boost in user traffic and a 56% uptick in lead conversions within the first two years.
  • Documented and resolved program which led to system.
  • Drafted and pitched thought leadership pieces, resulting in 17 placements in independent publications.
  • Collaborated with team of 17 in the development of process.
  • Conceptualized and produced 7 internal newsletters per one year, leading to improved intra-company communication by 69%.
  • Developed a content calendar and implemented a content marketing plan that increased organic reach on social platforms by 34%.

Affiliations

  • Society of Women Engineers
  • Employee Communications and Engagement Association (ECEA)
  • Council for Advancement and Support of Education (CASE)
  • International Public Relations Research Conference (IPRRC)
  • Society for Human Resource Management (SHRM) - Communications and Media
  • International Association for Conflict Management (IACM)
  • International Council of Nurses
  • Content Marketing Institute (CMI)
  • Global Alliance for Public Relations & Communication Management
  • Jaycees

Certifications

  • Certificate in Public Relations Strategies – Meridian, 2017
  • Cisco Certified Network Associate (CCNA)
  • Certificate in Integrated Communications – Vantage, 2017
  • Certification in AP Style Proficiencies – Summit Group, 2024
  • Certified Business Analysis Professional (CBAP)
  • SHRM Certified Professional (SHRM-CP)
  • CompTIA Security+
  • CompTIA A+ Technician
  • Advanced Certification in Corporate Storytelling – Lakeside Partners, 2016
  • Conference and Event Management Certification – Ironclad Systems, 2015

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