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Skills

  • Reporting and documentation
  • Quantitative and qualitative market research
  • Accomplished manager
  • Oracle Open Office
  • Analytical
  • Executive-level presentations
  • Operational improvement
  • Strategic marketing
  • Reputation management
  • Relationship development

Work Experiences

  • Worked with advertising agencies to plan promotional campaigns across a variety of platforms.
  • All communicators in procedure organization were given editorial and brand guidelines, which I established and communicated to them.
  • Directed product development using my in-depth knowledge of the vendor landscape and industry insight.
  • Communicated with the media on a weekly basis in order to establish relationships and maximize press coverage.
  • Looked at usage patterns to figure out how customers used the company's products and services.
  • Collaborated with Public Relations Specialist to develop brand media relations strategies through implemented.
  • Directed 15 quarterly informational programs aimed at improving public and stockholder perceptions of the company's achievements.
  • Devised pricing strategies that balanced the firm's objectives with the goal of maximizing customer satisfaction.
  • Quarterly forecasting and monthly financial reviews were completed by me.
  • Was in charge of sponsorship coordination and activation.

Summaries

  • Proven ability to think quickly and respond to questions in high-pressure situations.
  • Maintaining a sense of humour under duress is a strength.
  • Focused Public Relations Specialist with 4 years of social media marketing experience to contribute to a growing organization.
  • In high-pressure situations, able to effectively manage multiple tasks and meet tight deadlines.
  • Ready to take the next step in my career as Public Relations Specialist.
  • Head of Public Relations with a 15-year track record of using press releases, printed materials, and online resources to shape public opinion of QuickBooks.
  • Strengths in risk assessment and vendor management backed up by Public Relations training.
  • Exceptional at developing and implementing acquisition and adoption strategies.
  • Looking forward to taking on new professional challenges with Brightline and contributing my team leadership, client relations, and strategic planning abilities.
  • Public Relations Specialist is a tech-savvy Public Relations Specialist with more than 4 years of experience in integrated marketing, testing, SEO, PPC, and social media marketing.

Accomplishments

  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Developed
  • Documented and resolved standard which led to framework.
  • Integrated
  • Advised
  • Identified
  • Conducted a thorough competitor analysis, adjusting PR strategies to reduce unfavorable media comparisons by 60% within two years.
  • Managed
  • Proposed
  • Researched

Affiliations

  • Society for News Design (SND)
  • Jaycees
  • Corporate Communications International (CCI)
  • International Association of Business Communicators (IABC)
  • American Marketing Association (AMA)
  • Global Alliance for Public Relations and Communication Management
  • Society of Human Resource Management
  • Broadcast Education Association (BEA)
  • Institute for Public Relations (IPR)
  • International Communication Association (ICA)

Certifications

  • Certificate in Digital Marketing – category
  • Certificate in Reputation Management – metric
  • Project Management Professional (PMP)
  • CompTIA Security+
  • Certified Business Analysis Professional (CBAP)
  • Google Certified Professional Cloud Architect
  • Google Digital Garage Qualification in Online Marketing Fundamentals – process
  • SHRM Senior Certified Professional (SHRM-SCP)
  • Certified Protection Officer (CPO)
  • SHRM Certified Professional (SHRM-CP)

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