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Skills

  • Persuasive
  • Communications
  • Publishing expertise
  • Quantitative and qualitative market research
  • Executive-level presentations
  • Process improvement
  • Campaign management
  • Talented public speaker
  • Event planning
  • Information gathering

Work Experiences

  • Collaborated with external PR firms as well as internal sales and marketing managers to determine branding, product positioning, and media messages.
  • Analyzed press coverage summaries to identify areas for improvement.
  • Was in charge of sponsorship coordination and activation.
  • Traveled across the country and around the world to meet with customers and deliver clear corporate messages.
  • Defined and tracked the effectiveness of campaigns and adjusted strategies as needed.
  • Produced reports detailing updates and wrote professional business correspondence.
  • Worked with the media to gain coverage for the company and its products, as well as to promote the company's brand.
  • Oversaw service projects from beginning to end, including locating partners, developing detailed plans, and overseeing executive projects.
  • Prepared press materials and gave presentations to members of the media.
  • Created campaigns to raise public awareness of the company and encourage customers to participate.

Summaries

  • Dedicated Public Relations Specialist with extensive experience managing public relations and media agencies on the outside.
  • Public Relations Specialist is a multi-talented Public Relations Specialist who is consistently rewarded for planning and operational improvements.
  • Proven ability to think quickly and respond to questions in high-pressure situations.
  • Personable public relations specialist with a track record of putting in long hours to build strong relationships with clients, vendors, media professionals, and coworkers.
  • Marketing content that is high-quality and results-oriented is consistently delivered by an experienced marketing management professional.
  • Dedicated to learning, growing, and succeeding in Public Relations.
  • Public Relations Specialist with 4 years of successful client relations and strategic planning experience.
  • Looking forward to taking on new professional challenges with Brightline and contributing my team leadership, client relations, and strategic planning abilities.
  • Account Supervisor with a passion for exceeding business and customer expectations.
  • Focused Public Relations Specialist with 4 years of social media marketing experience to contribute to a growing organization.

Accomplishments

  • Resolved
  • Developed
  • Documentation: Wrote and edited documents to keep staff informed on policies and procedures.
  • Design: Responsible for creative design for prominent method.
  • Streamlined
  • Advised
  • Achieved 85% enhancement in brand perception through a well-executed regional public relations strategy across key markets in Austin.
  • Prepared
  • Won
  • Trained

Affiliations

  • International Communication Association (ICA)
  • Toastmasters
  • National Public Relations Student Society (PRSSA)
  • National Press Club
  • Corporate Communications International (CCI)
  • International Association of Administrative Professionals
  • Society of Women Engineers
  • International Association of Business Communicators (IABC)
  • Project Management Institute
  • Media Relations Council

Certifications

  • ServSafe
  • Salesforce
  • Media Relations and Corporate Communications Certificate – category
  • SHRM Senior Certified Professional (SHRM-SCP)
  • Certified Strategic Communication Management Professional (SCMP) - procedure
  • Certified Public Accountant
  • Accredited in Public Relations (APR) – Public Relations Society of America
  • Google Certified Professional Cloud Architect
  • Google Analytics Individual Qualification (GAIQ) - Google
  • Certified Crisis Communication Specialist (CCCS) – category

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