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Skills

  • Team management
  • MS Office
  • Standard equipment
  • Creative problem-solving
  • Digital and in-store marketing consistency
  • Inventory management
  • Cross-departmental collaboration
  • Brand identity alignment
  • Problem resolution
  • Customer journey mapping

Work Experiences

  • Aligned merchandising and sales strategies.
  • Achieved $4 in launch-week sales.
  • Oversaw the delivery of system project by standard team, which resulted in framework.
  • Taught employees how to coordinate clothing racks and related displays in order to increase the effectiveness of promotions.
  • Checked the quality of the merchandise and set up a proper display area on the floor.
  • Pushed for operational changes that resulted in cost savings and higher profit margins.
  • Conceptualized and executed branding campaigns in new markets, driving a 53% increase in brand awareness within two years.
  • Aligned visual assets with promotional events.
  • Contributed to 8 product sellouts.
  • Collaborated with a cross-functional team to design in-store displays, boosting sales by $10 within three years.

Summaries

  • Visual Merchandiser with 5 years of experience creating memorable and effective visual displays for both indoor and outdoor applications.
  • Achieved 25% growth in online engagement.
  • Acquires and applies product knowledge to increase sales and manage overstock.
  • Over 6 years in the fashion industry.
  • Achieved a budget reduction of $5.
  • Visual Assistant is a talented Visual Assistant who is well-versed in merchandise stocking and promotional display planning.
  • Effective merchandising professional with a track record of using visual display prowess to communicate brand vision.
  • Visual Assistant is a multi-talented Visual Assistant who is consistently rewarded for planning and operational improvements.
  • Costs were consistently reduced while profits were increased.
  • Achieved a 66% increase in overall engagement.

Accomplishments

  • Collaborated with team of 13 in the development of procedure.
  • Collaborated with the marketing and buying teams to curate product collections, driving a 66% increase in average transaction value.
  • Trained 5 new hires on visual merchandising techniques, improving their display setups and ensuring brand alignment in all locations.
  • Leveraged cross-store data to create more strategic display changes, increasing regional sales performance by 19%.
  • Conceived and realized an endcap display initiative that increased spotlight product sales by 80% during several months.
  • Designed and set up window displays that contributed to a 60% increase in foot traffic during key promotional events.
  • Worked with graphic design teams to create visual marketing materials for store localization efforts, directly contributing to a 77% increase in local area sales.
  • Analyzed customer journey data and adjusted store layouts, reducing shopping time by 37% while improving conversion rates.
  • Orchestrated merchandising efforts for special events, such as method, generating a 69% increase in media coverage and foot traffic.
  • Played a key role in executing cross-promotional campaigns with other key brands, increasing total sales by 52% during the promotion period.

Affiliations

  • National Retail Federation (NRF) - Marketing Membership
  • Creative Visionaries Collective
  • American Society of Safety Professionals
  • American Institute of Graphic Arts (AIGA)
  • Project Management Institute
  • Association of Retail Environments (ARE)
  • Women in Design & Visual Arts Network
  • Rotary International
  • CERTIFIED - ITIL Window Dressing Expert
  • Society of Illustrators

Certifications

  • Retail Leadership Certification from metric
  • Brand Management Professional (BBM) from Brightline
  • SHRM Certified Professional (SHRM-CP)
  • Professional Certificate in Marketing and Branding from Brightline
  • Certified Business Analysis Professional (CBAP)
  • Certified Graphic Designer (CGD) by the Graphic Designers of Canada method
  • Project Management Professional (PMP)
  • CompTIA A+ Technician
  • Cisco Certified Network Associate (CCNA)
  • Adobe Certified Professional in Visual Design

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