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Skills

  • Data-driven decision making
  • National account management
  • Cross-functional team collaboration
  • Service-driven sales
  • Client Retention and Churn Reduction
  • Customer journey mapping
  • Email marketing campaigns (A/B Testing)
  • Program sales
  • Key account development
  • Multidisciplinary team leadership

Work Experiences

  • Audited Austin sales performance and data trends to improve underperforming areas.
  • Improved the impact and effectiveness of sales by tracking metrics and marketing investments and implementing continuous improvement or change management.
  • Aided in the improvement of sales results by conducting performance evaluations to assess team members' strengths and weaknesses and provide advice on how to improve.
  • Set performance benchmarks for customer service, cost control, revenue, system, and profits while recruiting, hiring, and training a high-performing sales and support team.
  • Held weekly one-on-one meetings with each employee to discuss their performance, set goals, and provide personalized coaching.
  • Met with Sales and Marketing Administrators to discuss techniques for overcoming objections and closing deals on a three years basis.
  • Met 15% of my quota in my first year as Sales Manager.
  • Managed teams of up to 3 salespeople and worked with internal department heads to determine and set goals for current and new employees.
  • Updated process improvement procedures in order to boost productivity and program sales.
  • Increased revenue opportunities by developing sales strategies based on industry trends and competitor analysis.

Summaries

  • Expertise in team leadership and development has been demonstrated.
  • Expert at reducing downtime and expenditures while increasing sales and customer satisfaction.
  • Exceptional at juggling multiple goals in order to maximize efficiency and influence positive outcomes.
  • Experienced Sales and Marketing Administrator with a 7-year track record of success in Miscellaneous.
  • Initiative, standard, and framework are all available.
  • With 15 years of management experience, precise Sales and Marketing Administrator.
  • Sales and Marketing Administrator with 10 years of experience in category product solutions is available.
  • Demonstrated ability to build networks and support branding goals.
  • To maximize sales success, collaborate effectively on marketing strategies using a variety of approaches.
  • With hands-on experience, eager to learn new skills and advance knowledge.

Accomplishments

  • Recognized by leadership for exceeding quarterly lead generation goals by 23%, by implementing new outreach strategies and optimizing existing processes.
  • Generated detailed sales reports and insights, allowing the executive team to make informed decisions, which directly advanced framework strategic initiatives.
  • Lead the optimization of the company's Google Ads strategy, achieving a 60% reduction in overall cost-per-lead while maintaining conversion rates.
  • Coordinated and supported external marketing conferences, securing keynote sponsorship roles that yielded a 19% increase in brand visibility.
  • Collaborated with marketing, sales, and leadership teams to prioritize lead follow-up processes, increasing conversion rates of hot leads by 34% and reducing leakage.
  • Assisted in launching a customer feedback initiative for the sales department, which improved product alignment with customer expectations and lifted satisfaction scores by 79%.
  • Led initiatives that enhanced CRM system adoption among sales teams, resulting in a 51% improvement in data quality and reporting accuracy.
  • Collaborated across functional teams to integrate CRM solutions, improving lead data capture, streamline workflows, and close the sales loop by 32% days.
  • Enhanced the accuracy and timeliness of sales forecasting by developing an automated tracking system for key metrics, resulting in a 81% reduction in missed sales projections.
  • Analyzed industry trend reports and competitor benchmarks to shape product positioning strategies, resulting in the successful launch of Adobe Creative Suite that beat initial sales forecasts by 67%.

Affiliations

  • Active member of Toastmasters International to enhance business communication, contributing to improved verbal communicating in client-facing meetings.
  • Member of the Association of National Advertisers (ANA) and consistently attend webinars promoting excellence in digital advertising strategies.
  • Attended annual conferences held by the Business Marketing Association (BMA), networking with industry leaders to improve B2B marketing strategies.
  • Certified Salesforce Administrator, optimizing CRM workflows to improve data accuracy for sales and marketing teams.
  • Attended Google I/O developers conference to increase knowledge on Google marketing platforms, enabling better campaign performance tracking via Google Analytics.
  • Certified Digital Marketing Professional (CDMP) from the Digital Marketing Institute, providing expertise in social media marketing, SEO, and SEM.
  • Certified Google Ads Partner for proficiency in SEM strategies, conducting effective PPC campaigns that increased sales leads by 29%.
  • Active participant in the MarketingProfs Professional Development program, keeping current with emerging trends in digital marketing and strategy optimization.
  • LinkedIn Marketing Solutions certified professional, consistently applying expertise in B2B lead generation through targeted LinkedIn campaigns.
  • Completed certification with Demand Metric, equipping expertise in marketing research and customer insight strategies.

Certifications

  • Certified E-Commerce Marketing Specialist (CEMS)
  • SAP Certified Application Associate
  • Google Ads Search Certification
  • American Academy of Financial Management (AAFM)
  • Content Strategy for Professionals Certification (Northwestern University)
  • Certified Customer Success Manager (CCSM) - Level 1
  • Diploma in Strategic Digital Marketing from Simplilearn
  • CompTIA Network+
  • Content Marketing Certified by HubSpot
  • Certified Sales and Marketing Professional (CSMP)

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