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Skills

Client Success Management
Multimedia presentations
Advanced negotiation skills for digital contracts
B2B sales pipeline development
Lead generation through targeted campaigns
New business development
Portfolio Management
Contract negotiation
Financial reporting
Multi-product sales mastery

Work Experiences

Built and maintained a pipeline of potential clients.
Built strong relationships with advertisers and followed established procedures when negotiating pricing.
Collaborated with external vendors to deliver high-quality video, audio, and visual content for clients, enhancing brand image and increasing clicks by 48%.
Met with over 15 potential clients to discuss advertising needs and goals per two years.
Spoke with clients in person and over the phone to get feedback on the services they had purchased.
Analyzed reports from Workday, adjusting multimedia campaigns in near-real-time, ensuring a 85% growth in lead conversion.
Communicated with territory, regional, and strategic managers on a daily basis for account support and strategic planning.
Achieved a 38% client retention rate.
Achieved a 15% return on ad spend.
Advised clients on the visual optimization of ads for multiple platforms, increasing interaction rates by 63%.

Summaries

Outstanding track record of goal attainment and performance.
Successful in making phone, email, in-person, and online connections with potential customers.
Accomplished Multimedia Sales Specialist.
Achieved notable engagement increase on client platforms.
Passionate Advertising Sales Executive with a track record of building strong sales pipelines, exceeding sales targets, and cultivating long-term relationships.
Clear understanding of project management and data analysis as well as workflow optimization training.
With 8 years of experience in lead generation, new business development, and account development, I'm a skilled advertising sales representative.
Achieved client retention rates as high as 44% each year.
Persuasive Advertising Sales Representative with a track record of maintaining revenue growth among assigned accounts for over 16 years.
Accomplished Multimedia Sales Specialist with a strong ability to build and manage a B2B pipeline, generating $18 in annual sales from multimedia ad packages.

Accomplishments

Developed actionable sales forecasts based on historical data and emerging trends, resulting in an overall revenue growth of 57%.
Created compelling sales-specific visuals and multimedia presentations, contributing to the successful closure of deals worth system in 2017.
Presented integrated multimedia proposals to 4 high-profile clients, securing program in annual contracts.
Negotiated renewal deals with 10% of lapsed clients by demonstrating increased return on investment through innovative ad strategies.
Documented and resolved system which led to method.
Coordinated with the design and content production teams to develop dynamic media kits, leading to 8% increase in client engagement.
Optimized client advertising solutions, resulting in a 21% improvement in engagement rates across QuickBooks.
Collaborated with team of 16 in the development of procedure.
Reduced client churn by 21% through proactive relationship management and tailored post-sale support.
Enabled cross-department collaboration to deliver seamless client experiences across platforms, increasing retention rates by 73%.

Affiliations

Business Networking International (BNI) Member
Digital Marketing Institute (DMI) Certified Professional
International Council of Nurses
Association of Information Technology Professionals
Radio Advertising Bureau (RAB) certified digital specialist
Local Media Association (LMA) professional member
Rotary International
Interactive Media Peer Group, Portland
Regional Chamber of Commerce Digital Media Committee
Association for Computing Machinery

Certifications

Diploma in Digital Advertising & Sales Beacon Labs
CompTIA Security+
Google Analytics Individual Qualification (GAIQ)
Digital Sales Certification by Google
SHRM Senior Certified Professional (SHRM-SCP)
Certified CRM Expert - Jira
Cross-Channel Advertising and Content Strategy Certification Ironclad Systems
Certified Multimedia Marketing Professional (CMMP) Vantage
Content Marketing Certification by HubSpot Academy
Google Certified Professional Cloud Architect

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