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Skills

  • Staff management
  • P&L Management
  • Business operations
  • Email marketing campaign strategy
  • Brand development
  • Customer service
  • Project organization
  • Brand loyalty enhancement
  • Market Positioning
  • Operational improvement

Work Experiences

  • Bolstered in-store traffic by 21% during Q4.
  • Created, implemented, and improved national marketing initiatives to increase framework product awareness and sales.
  • Collaborated with marketing teams to create, deploy, and optimize effective campaigns for Miscellaneous clients.
  • Worked with senior sales, engineering, and other business development executives to develop vertical market best practices marketing initiatives and media positioning.
  • Oversaw marketing projects from conception to completion, including conceptual planning, schedule management, and final execution.
  • Developed insights into marketing campaigns in order to evaluate how well they performed in relation to their objectives.
  • Achieved 21% customer growth from organic foot traffic.
  • Implemented optimal sales strategies for the Portland market in order to meet commercial objectives.
  • Boosted regional webinar attendance by 62%.
  • Sold and distributed over $17 worth of Microsoft Excel.

Summaries

  • Achieved consistent 32% revenue growth.
  • With exceptional Miscellaneous expertise and top-notch communication abilities, highly skilled in forecasting, project management, and strategic planning.
  • Employees are motivated to perform at their best by a hardworking team builder.
  • Professional with experience in brand management and social media engagement who is results-oriented and collaborative.
  • Achieved 46% growth in output.
  • Dedicated to learning, growing, and succeeding in Miscellaneous.
  • Achieved a 30% expansion in market penetration.
  • Expert at keeping track of trends and seizing new opportunities.
  • Achieved annualized cost savings of 18% across operational functions.
  • Achieved 53% ROI improvements in 2022.

Accomplishments

  • Exceeded revenue goals by 68% through strategic marketing initiatives across multiple channels.
  • Resolved product issue through consumer testing.
  • Created and executed crisis communication strategies, preserving a 21% customer satisfaction rating during rebranding efforts.
  • Led focus group sessions to collect actionable insights, improving product launch outcomes by 50%.
  • Initiated a competitive pricing analysis, leading to a 76% uplift in customer acquisition for Tableau.
  • Implemented automated email marketing campaigns that achieved 79% higher open and click-through rates.
  • Optimized customer engagement strategies, resulting in a 53% reduction in bounce rates and higher retention rates.
  • Documented and resolved process which led to procedure.
  • Analyzed regional market trends in Jira, resulting in a 17% increase in sales for Columbus.
  • Formulated content and SEO strategies that resulted in a 48% increase in organic traffic for the company’s website.

Affiliations

  • American Medical Informatics Association
  • Society of Human Resource Management
  • Salesforce Marketing Cloud Certification - 2020
  • National Association for Media Literacy Education (NAMLE) - Member, 2016
  • Google Analytics Certified – Google Partners Program
  • Association of Information Technology Professionals
  • Marketing Leadership Council (MLC) Membership 2017
  • Project Management Institute
  • Co-Chair of the Regional Digital Strategy Panel – Denver
  • Association for Computing Machinery

Certifications

  • Certified Digital Marketing Specialist – Social Media by Beacon Labs
  • Display and Video 360 Certification
  • Analytics Certification standard
  • Certified Omnichannel Marketing Strategist
  • HubSpot Content Marketing Certification
  • Hootsuite Social Marketing Certification
  • ServSafe
  • Certified Public Accountant
  • CompTIA Security+
  • Certified Sales Leadership Professional (CSLP)

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