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Skills

  • Ensuring copy consistency across digital platforms
  • Team building
  • Operational improvement
  • Relationship development
  • MS Office
  • Editing for clarity and branding consistency
  • Unique content creation
  • Competitive keyword analysis
  • Cross-functional team collaboration
  • Editing and proofreading marketing copy

Work Experiences

  • Achieved 9 views within 8 months.
  • Advised in crafting ad copy for Facebook and Google campaigns, resulting in a 76% increase in conversions for 2018.
  • Oversaw the quality assurance program, which included on-site assessments, internal audits, and customer surveys.
  • Authored engaging lead generation forms that contributed to a 31% increase in email sign-ups across QuickBooks.
  • Authored concise customer testimonials.
  • Advised in crafting ad copy for Google campaigns.
  • Achieved a 28% click-through rate increase.
  • Placed a high value on punctuality and worked hard to maintain an excellent attendance record, consistently arriving at work ready to work right away.
  • Authored concise customer testimonials that were featured in Lakeside Partners’s online marketing materials and social channels.
  • Authored email marketing campaigns for system.

Summaries

  • Associate-level Copy Intern with hands-on experience writing clear and concise copy for video ads, contributing to reaching 14 YouTube views.
  • Bolstered campaign success.
  • Analytical Copy Intern.
  • Innovative copywriter with a background in project management, bringing 15 years of proven marketing and advertising strategies to the table.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the framework business.
  • Boosted client website credibility.
  • Confident Copy Intern proficient in crafting email marketing content.
  • Achieved measurable improvements in traffic.
  • Market-savvy copywriter with experience monitoring and analyzing business and consumer trends to develop new or re-define existing brand strategies.
  • Copy Intern with 11 years of successful risk assessment and process improvement experience.

Accomplishments

  • Collaborated on ad copy for banner ads that improved click-through rates by 82% for a Vantage campaign.
  • Utilized keyword research and on-page SEO techniques to enhance web copy, leading to higher search engine rankings and SEO-driven traffic growth by 53%.
  • Conducted performance analysis on past campaigns to influence copy revisions, resulting in a 63% increase in engagement metrics.
  • Supported the integration of SEO best practices on website content, leading to a 33% increase in search rank for targeted keywords.
  • Authored A/B tested email campaigns that boosted open rates by 63% and engagement by 48% during initiative.
  • Led content brainstorming sessions with a team of 8, developing fresh ideas that contributed to standard.
  • Spearheaded internal and external marketing messaging for a rebranding effort, ensuring a unified brand voice across 8 communication channels.
  • Prepared copy for paid and organic social media campaigns, which resulted in a 24% increase in impressions and engagement over one year.
  • Led scriptwriting efforts for a series of product explainer videos, boosting video completion rates by 69% within 18 months.
  • Managed content strategy for the company blog, resulting in a 24% lift in returning user activity.

Affiliations

  • Society of Women Engineers
  • Public Relations Society of America (PRSA) - Young Professionals Section Member, 2018
  • National Freelancers Union - Active Member in Copywriting Discussions, 2021
  • Association of Content Creators - Completed Content Strategy Certificate Program, 2018
  • Association of Alternative Newsmedia (AAN) - Contributor, Editorial Development, 2020
  • Freemason
  • Association for Computing Machinery
  • Online Marketing Institute (OMI) - Digital Marketing Certified, 2020
  • Jaycees
  • Creative Writers’ Workshop Collective - Writing for Social Media Class, 2022

Certifications

  • Certified Social Media Strategist – Cedar Works
  • First Aid/CPR Certified
  • Google Ads Search Certification
  • Cisco Certified Internetwork Expert (CCIE)
  • CompTIA Security+
  • Google Ads Measurement Certification
  • Certified Public Accountant
  • Fundamentals of Digital Marketing - Google Digital Garage
  • Certified Business Analysis Professional (CBAP)
  • Microsoft Certified Systems Engineer (MCSE)

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