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Skills

  • Visual storytelling
  • Market Analysis
  • Time management
  • Digital marketing
  • Client relationship management
  • Pricing structures
  • Event coordination
  • Written and verbal communication
  • Adaptability
  • Content scheduling tools (Salesforce)

Work Experiences

  • Planned and executed events and marketing programs that resulted in 3 times the number of qualified leads that were expected.
  • Analyzed brand tone and messaging.
  • Adapted marketing plans for specific audiences based on standard and procedure research.
  • Forecasted marketing trends based on historical data in order to fine-tune campaigns and increase sales.
  • Achieved growth within the first 8 months.
  • Tracked process data and tweaked marketing campaigns, which resulted in a 6% increase in sales.
  • Analyzed competitor branding strategies.
  • Assisted in the rebranding of Tableau, resulting in a 22% increase in brand recognition within two years.
  • Collaborated closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings.
  • Achieved a 29% increase in organic website traffic.

Summaries

  • Branding Intern with 7 years of successful stakeholder engagement and risk assessment experience.
  • Expert in procedure sales and Power BI promotions, with a keen eye for detail and the ability to exceed profit targets.
  • Branding Intern who is dynamic and has 14 years of experience in risk assessment.
  • Adaptable Branding Intern who thrives in cross-functional team environments, supporting brand launches that exceeded sign-up expectations by 74% during two years.
  • Achieved success through targeted digital partnerships.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the process business.
  • Individual with a track record of creative and effective marketing.
  • Achieved 81% engagement improvements.
  • Achieved a 36% boost in brand perception.
  • Achieved a 63% improvement in customer loyalty.

Accomplishments

  • Achieved a 73% increase in customer loyalty by devising a promotional campaign targeting specific audience demographics through personalized branding.
  • Applied advanced negotiation skills in securing 3 collaboration deals with key influencers, expanding our brand’s reach to new markets.
  • Developed and executed an influencer outreach campaign that generated 7 organic posts and increased our reach to over 12 new potential customers.
  • Successively introduced data-driven branding adjustments following consumer surveys, resulting in a 63% boost in product trial sign-up rates.
  • Orchestrated a company-wide brand guideline revision project, successfully implementing uniformity in visual and communication standards across Atlanta.
  • Led a brand audit and successfully identified gaps in market positioning, which contributed to a 39% increase in brand perception within Portland.
  • Resolved product issue through consumer testing.
  • Created compelling, on-brand content for social media platforms, driving 9% growth in follower count across all channels within 6 months.
  • Created branding style guides and templates that standardized marketing efforts across departments while maintaining creative coherence across all platforms.
  • Collaborated closely with digital marketing team to optimize branding collateral, producing 8 new visual assets that boosted engagement 64%.

Affiliations

  • Online Marketing Certified Professionals (OMCP)
  • American Medical Informatics Association
  • Jaycees
  • Content Marketing Institute (CMI)
  • Global Association for Creative Advertising & Design - D&AD
  • Social Media Marketing Society
  • Society for Experiential Graphic Design (SEGD)
  • Fashion Group International (FGI)
  • American Society of Safety Professionals
  • AIGA - Professional Association for Design

Certifications

  • CompTIA A+ Technician
  • Brand & Reputation Management Professional Certification
  • Google Ads Search Certification
  • Cisco Certified Network Associate (CCNA)
  • Apple Certified Associate (ACA)
  • Brand & Visual Identity Certification from Ironclad Systems
  • Certified Social Media Marketing Specialist (SMMS)
  • Coursera: Digital Marketing Specialization
  • Facebook for Creators Certification
  • Certified Digital Marketing Professional (CDMP)

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