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Skills

  • Paperwork processing
  • Territory management
  • Print advertising
  • Contract closing
  • Networking skills
  • Client needs determination
  • Advertising compliance and regulatory knowledge
  • Revenue goal attainment
  • Content creation for multi-channel advertising
  • High-value revenue generation

Work Experiences

  • Achieved a 51% higher lead generation rate.
  • Achieved a 61% improvement in share of voice.
  • Used Jira to create promotional plans, sales literature, and media kits.
  • Exceeded quota by 17% by generating $3 in sales during 2017.
  • Met with over 17 potential clients to discuss advertising needs and goals per the past year.
  • Boosted client sales by 85%.
  • Conducted research and created customized service proposals for clients in order to meet their needs and establish a profitable compensation scale.
  • Was in charge of setting up, completing, and processing contracts and related paperwork.
  • Increased revenue by devising and implementing innovative promotional strategies.
  • Achieved over 10 social media impressions.

Summaries

  • Costs were consistently reduced while profits were increased.
  • Ready to contribute 14 years of experience and take on a position with Harbor & Co. That will allow me to grow.
  • Miscellaneous has a well-established network.
  • Individual sales quotas and weekly goals were met with ease.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the initiative business.
  • Within Miscellaneous, senior Advertising Agent and outstanding performer in workflow optimization and performance reporting.
  • With a background in sales, marketing, and advertising, Advertising Agent is a highly ambitious individual.
  • Individual who is skilled at presenting advertising benefits and determining client needs.
  • Expert at identifying new sales opportunities and devising effective sales strategies by leveraging market and competitive research.
  • Advertising specializing in system.

Accomplishments

  • Partnered with creative teams and secured 41% budget increase for multimedia campaigns, resulting in a 68% rise in client engagement.
  • Led cross-functional workshops with design, product, and sales teams, contributing to the successful launch of 5 high-conversion ad campaigns.
  • Tested, tracked, and optimized ad creatives with procedure, boosting engagement rates by 61% quarter over quarter.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Championed the adoption of new programmatic buying tools, improving campaign reach and frequency by 79%.
  • Developed an in-house training program for junior advertising associates, decreasing company onboarding time by 6 days.
  • Designed tailored sales pitches presented to C-suite executives, contributing to $6 in additional annual revenue for the agency.
  • Specialized in competitive analysis on digital platforms, achieving a 30% increase in client ad profitability through targeted audience segmentation.
  • Used data analytics software to measure the performance of 5 campaigns in real-time, adjusting creatives to improve conversion rates by 80%.
  • Recovered latent accounts through fully rebranding their marketing material, leading to 28% revenue increase in the first 7 months.

Affiliations

  • Digital Analytics Association (DAA)
  • Women in Digital
  • Interactive Marketing Association of Phoenix
  • Toastmasters
  • Society of Digital Agencies (SoDA)
  • Society of Women Engineers
  • Display Marketing Certification
  • International Council of Nurses
  • International Association of Administrative Professionals
  • Freemason

Certifications

  • Cisco Certified Internetwork Expert (CCIE)
  • Pinterest Academy Advertising Certification
  • Programmatic Advertising Fundamentals by Vantage
  • Google Tag Manager Fundamentals Certification
  • Meta Certified Marketing Science Professional
  • SEMrush Academy SEO Fundamentals Certification
  • Google Certified Professional Cloud Architect
  • Adobe Advertising Cloud DSP Certification
  • Certified Influencer Marketing Professional (CIMP) by Brightline
  • Google Analytics Individual Qualification (GAIQ)

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