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Skills

  • Presentations
  • Multi-Task Management
  • Market segmentation
  • Problem resolution
  • Weekly Payroll
  • Excellent written and verbal communicator
  • Start-up background
  • Google Analytics
  • Data analysis
  • Computer literate

Work Experiences

  • Assisted supervisors with office tasks.
  • Was in charge of resolving disagreements and negotiating mutually beneficial agreements between parties.
  • Was in charge of creating blog and social media content.
  • Made a decision.
  • Devised sales strategies to promote advertising opportunities and encourage larger transactions.
  • Looked for industry trends on social media and through online sources.
  • Worked with advertising and promotion managers to promote products and services.
  • Solved program issues, improved operations, and provided excellent customer service.
  • Raised brand awareness through SEO optimization and appealing web design.
  • Solved

Summaries

  • Resourceful
  • Excellent decision-making, organizational, and analytical skills.
  • Dependable
  • Pragmatic
  • Digital Media Intern who is results-oriented and has 11 years of experience developing multi-channel marketing strategies.
  • Flexible
  • Professional in digital marketing with sales, marketing, and account management experience.
  • Stakeholder engagement expert with a working knowledge of office administration and QuickBooks sales.
  • Account Supervisor with a passion for exceeding company and customer expectations.
  • Expert

Accomplishments

  • Created and maintained a content calendar for Asana, ensuring consistent posting and resulting in a 66% engagement growth.
  • Assisted in the creation of eCommerce ad campaigns, contributing to an additional $17 in website-generated revenues.
  • Managed pay-per-click (PPC) advertising efforts across Asana and reduced cost-per-click by 67% through A/B testing and optimization.
  • Utilized Google Analytics to generate weekly reports on user behavior and website performance, leading to actionable insights and a 30% drop in bounce rate.
  • Supported the design and deployment of digital ad banners for Tableau, leading to 22% higher click-through rates (CTR) compared to prior campaigns.
  • Executed Facebook and Instagram ad campaigns, yielding a total of $3 in sales over three years.
  • Successfully managed Salesforce ad budgets, optimizing spend and reducing cost-per-acquisition (CPA) by 66%.
  • Produced multimedia content for an online product launch, resulting in 5 views and 83% engagement increase.
  • Increased global eCommerce sales by 5% in one year.
  • Worked with cross-departmental teams to track product launch performance, which received an audience of 2 and achieved a 31% increase in sales conversion.

Affiliations

  • Certified Digital Marketing Professional – 2020
  • Young Professionals in Media (YPM)
  • American Interactive Media Alliance (AIMA)
  • Society of Women Engineers
  • Affiliate, HubSpot Academy Inbound Marketing Certified
  • Content Marketing Institute (CMI)
  • Lions Club
  • Society for Digital Agency Professionals
  • American Association of Advertising Agencies (4A's)
  • Digital Analytics Association (DAA)

Certifications

  • Certified Public Accountant (CPA)
  • HubSpot Content Marketing Certification
  • SHRM Senior Certified Professional (SHRM-SCP)
  • CompTIA Security+
  • LinkedIn Marketing Strategy Certification
  • Twitter Flight School Certification
  • Certified Facebook Buying Professional
  • Instagram Marketing Certification by Tableau
  • Google Ads Search Certification
  • Cisco Certified Internetwork Expert (CCIE)

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