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Skills

  • Project organization
  • Audience sentiment analysis
  • Communications
  • Content creation for social media platforms
  • Crisis Communication Support
  • Business operations
  • First Aid/CPR
  • Administrative support
  • Influencing media coverage outcomes
  • Professional business writing

Work Experiences

  • Built and maintained media lists.
  • Organized fundraising events that brought in over $13.
  • Management recognized me for providing outstanding customer service.
  • Addressed issues proactively.
  • Researched business needs, goals, marketing strategies, competitors, and industry trends to guide public relations presentations and planning.
  • Assisted in crafting and distributing press releases, leading to 67% increased media coverage for product launches.
  • Assisted with creative content development strategies.
  • Worked with sales and marketing executives to create public relations campaigns that were coordinated with advertising.
  • Analyzed social media engagement metrics.
  • Achieved a 70% improvement in follower interaction.

Summaries

  • With hands-on experience, eager to learn new skills and advance knowledge.
  • Professional metric who is eager to put his or her experience in promoting companies in a positive light and developing mass communications messages to good use.
  • Contacting media representatives, preparing written materials, scheduling photographers, booking locations, and graphic design of collateral and materials are all examples of how well organized I am when it comes to coordinating events.
  • Working with stakeholders and corporate teams is a breeze for this strong relationship builder.
  • Adaptable and motivated, with a strong work ethic and the ability to thrive in either a team-based or individually motivated environment.
  • Passionate about creating promotional and informational messages to enhance brand awareness, inform the general public about promotions and initiatives, and influence specific audiences.
  • Adaptable and quick-learning PR professional specializing in real-time crisis communication, minimizing reputation risks for high-impact brands.
  • Accomplished PR Assistant skilled in social media engagement strategies, generating 77% increases across Tableau.
  • Proficient in promoting initiative by leveraging quality assurance and client relations knowledge.
  • Public Relations Assistant Intern is a hardworking and dependable Public Relations Assistant Intern who excels at team leadership and performance reporting.

Accomplishments

  • Assisted in managing media relations during a product launch campaign, resulting in 16 earned media mentions and a 25% increase in brand awareness.
  • Assisted with media training sessions for company spokespeople, leading to 41% improvement in post-training interview success rates.
  • Developed editorial calendars and pitched feature articles to media outlets, successfully placing stories in 10 high-profile industry publications.
  • Successfully pitched story ideas to 6 online and print publications, resulting in a 25% increase in media placements over 6 months.
  • Managed relationships with regional media contacts, contributing to 17% growth in media placements that reinforced company brand image in Phoenix.
  • Supported crisis communications planning by drafting statements and response scripts, improving average response times to customer concerns by 17% on Workday.
  • Worked closely with content creation teams to design infographics and sharable visuals that were viewed by 9 people, significantly increasing online discussion by 80%.
  • Collaborated with cross-functional teams to develop press materials that led to a 52% increase in media coverage over metric.
  • Created and maintained a social media content schedule, achieving a 72% growth in platform engagement over metric.
  • Facilitated internal communications and updates to ensure all team members and stakeholders were aligned with PR strategy goals ahead of launch campaigns.

Affiliations

  • Coordinated outreach efforts as a volunteer for category, supporting media engagement that led to 18 key press mentions.
  • Completed media strategy internship at metric, gaining exposure to day-to-day press operations, newsroom coordination, and media outreach.
  • Participant in online public relations courses provided by HubSpot Academy, enhancing skills in email marketing and media distribution.
  • Active involvement in the Young Professionals in Communication network, expanding my knowledge of PR trends and building relationships with media professionals.
  • Presented a case study on successful PR campaigns at category, attending workshops on negotiation and external communication.
  • Served as a junior member of the Columbus Chamber of Commerce Communication Committee, liaising between the press and company executives for local events.
  • Participant in Social Media Strategies Summit 2016, learning advanced techniques in driving engagement via Workday campaigns.
  • Awarded the 2016 PR Excellence Certification from Summit Group for outstanding contributions to media coordination and social media strategy.
  • Contributing writer for PR section of system, creating press materials and articles that enhanced editorial partnerships by 49%.
  • Member, Women in Public Relations (WIPR), attending monthly discussions on inclusive communication strategies and driving visibility campaigns.

Certifications

  • Cisco Certified Network Associate (CCNA)
  • First Aid/CPR
  • CompTIA Network+
  • SHRM Senior Certified Professional (SHRM-SCP)
  • Certified Public Accountant (CPA)
  • Certified Business Analysis Professional (CBAP)
  • Cisco Certified Internetwork Expert (CCIE)
  • Event Planner Certification by International Live Events Association (ILEA)
  • Google Analytics Individual Qualification (GAIQ)
  • Chartered Institute of Public Relations (CIPR) Diploma in Public Relations

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