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Skills

  • Social media content
  • Content generation
  • Customer Persona Development
  • Cross-departmental collaboration
  • Team contribution
  • Editing and review
  • Chicago Style
  • Email copywriting
  • Editing and proofreading
  • CMS (HubSpot) management

Work Experiences

  • Collaborated with cross-functional teams.
  • Used SEO keywords in my copy to boost search result rankings, resulting in procedure.
  • Created online display ads in system format with 8% click conversion rates.
  • Worked with Junior Copywriter on the development of standard content while adhering to the brand's marketing and messaging strategies.
  • Collaborated on a team that executed email marketing campaigns, resulting in a 82% increase in open rates.
  • Achieved a 65% improvement in user retention.
  • Collaborated on multiple projects.
  • Collaborated with client stakeholders to write targeted email marketing sequences with a 30% engagement boost.
  • Tailored the brand message to pique the interest of the target audience and encourage participation.
  • Collaborated with content partners to create short- and long-term media outreach plans.

Summaries

  • Expert at maintaining and cultivating key client relationships and business partnerships.
  • Achieved a 67% increase in organic traffic within 10 months.
  • Achieved a 35% increase in engagement.
  • A forward-thinking copywriting professional with substantial experience using A/B testing to optimize ad copy and increase ROI. Looking to apply analytical and creative skills as a Junior Copywriter at Harbor & Co..
  • Strong creativity, meticulous budgetary adherence, and in-depth knowledge of competitive campaigns and offerings are all required.
  • Achieved a 71% higher conversion rate.
  • SEO keyword integration is advocated to improve online click rates.
  • A Junior Copywriter with a creative mind and a track record for delivering measurable results for digital ad campaigns. Improved paid campaign click-through rates by 62% using targeted and engaging copy.
  • Market-savvy copywriter with experience monitoring and analyzing business and consumer trends to develop new or re-define existing brand strategies.
  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.

Accomplishments

  • Worked within brand guidelines to deliver copy that streamlined user onboarding, lowering customer inquiries by 48%.
  • Developed unique value propositions in ad copy, which successfully enhanced customer response rates and brand loyalty.
  • Drafted and edited promotional email series that supported method and resulted in a 53% higher click-through rate.
  • Collaborated with marketing team to craft email campaign copy that boosted open rates by 28% and engagement by 42%.
  • Collaborated with design and strategy teams to write sales presentations that aligned with client goals, leading to 17 in new business.
  • Generated brand-consistent messaging for event promotions that resulted in 53% more attendee registrations.
  • Edited and proofread marketing collateral for consistency, reducing turnaround time by 63% on creative deliverables.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Assisted in creating compelling ad copy for social media campaigns, growing followership by 75% within 12 weeks.
  • Created A/B tested ad copy for paid search campaigns, optimizing spend and generating 14 in new leads within 7 weeks.

Affiliations

  • Member of the Content Marketing Institute
  • American Writers & Artists Institute (AWAI)
  • Society of Women Engineers
  • Jaycees
  • Certified Digital Copywriter (2021)
  • Editorial Freelancers Association (EFA)
  • International Association of Business Communicators (IABC)
  • Association for Computing Machinery
  • SEO Certification from initiative
  • Google Analytics Individual Qualification (GAIQ)

Certifications

  • Copywriting Essentials Training - Vantage, 2021
  • Grammar and Proofreading Skills Certification - edX
  • Google Analytics Certification
  • Certified Public Accountant
  • Introduction to User-Centered Design - Interaction Design Foundation
  • User Experience (UX) Writing Course - UX Writers Collective
  • Digital Marketing Certified Associate (DMCA) - Simplilearn
  • SEO Fundamentals Certification - metric
  • Cisco Certified Internetwork Expert (CCIE)
  • Effective Copywriting Certification from CopyBlogger Academy

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