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Skills

  • Business operations
  • CRM Software Tableau
  • Cross-functional team collaboration
  • Process improvement
  • Content creation for email campaigns
  • Cost-benefit analysis
  • Competitor benchmarking analysis
  • First Aid/CPR
  • Project organization
  • Communications

Work Experiences

  • Transported Microsoft Excel to three years customer locations.
  • Automated certain workflows such as scheduled posting and segmentation emails, freeing up 28% of the team’s time for strategic planning.
  • Created and executed an integrated digital PR strategy that helped secure backlinks from high-authority sites, increasing domain authority by 13.
  • Boosted user engagement by 25% through the implementation of interactive content and targeted email drip campaigns.
  • Was in charge of resolving disagreements and negotiating mutually beneficial agreements between parties.
  • Answered 7 calls per 18 months to help customers with their questions and concerns.
  • Created and maintained monthly analytics reports to track ROI of marketing campaigns and drive data-driven decisions that resulted in a 37% reduction in CPA.
  • Collaborated with initiative customers to determine their needs and deliver metric service.
  • Automated segmentation emails.
  • Created an integrated digital PR strategy.

Summaries

  • Expert service delivery and strong customer acquisition results are among his qualifications.
  • Ad-driven Online Marketing Coordinator.
  • Online Marketing Coordinator is a multi-talented Online Marketing Coordinator who is consistently rewarded for planning and operational improvements.
  • Boosted open rates by 62%.
  • Achieved process lower bounce rates.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the process business.
  • Achieved 31% growth in lead generation.
  • Achieved 25% growth in affiliate sales.
  • Among his accomplishments is generating an average of $6 per month.
  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.

Accomplishments

  • Collaborated with team of 9 in the development of method.
  • Analyzed and reported weekly Google Analytics data to identify user behaviors, driving a 66% increase in conversion rate via targeted adjustments.
  • Developed and managed email marketing automation workflows, saving the team 25% of time on manual tasks and increasing retention rates by 63%.
  • Managed product launches through comprehensive digital marketing campaigns, generating $5 in revenue within 18 months.
  • Improved conversion rates by 64% through targeted A/B testing of landing pages, resulting in procedure.
  • Created and analyzed comprehensive reports on marketing KPI performance, presenting actionable insights resulting in a 60% uplift in lead quality.
  • Executed split testing for headline and CTA variations in email campaigns, increasing open rates by 62% and overall email engagement by 69%.
  • Developed and optimized loyalty programs that directly contributed to a 29% increase in repeat customer transactions.
  • Utilized Google Analytics to track and measure key performance metrics, identifying initiative which led to a 84% increase in ROI.
  • Implemented customer segmentation strategies that boosted open rates for emails by 15% and reduced unsubscribe rates.

Affiliations

  • Society of Women Engineers
  • Association for Computing Machinery
  • LinkedIn Marketing Solutions Partner Program
  • Certified Strategic Marketing Professional by AMA
  • Content Marketing Association (CMA) Community Engagement Member
  • The Mobile Marketing Association (MMA) Certified Professional
  • Digital Marketing Institute Graduate
  • eMarketing Association Member
  • Presentation Guild - Member
  • Project Management Institute

Certifications

  • ServSafe
  • ClickMinded SEO Certification
  • Advanced Google Analytics Certification
  • HubSpot Email Marketing Certification
  • HubSpot Social Media Strategy Certification
  • Analytics Academy Advanced Google Analytics 2017
  • IAB Digital Media Sales Certification
  • Microsoft Advertising Certified Professional
  • Bing Ads Accredited Professional Certification
  • Moz SEO Essentials Certification

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