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Skills

  • Visual storytelling
  • Cross-functional collaboration
  • Website graphics
  • 2D and 3D modeling
  • Illustration
  • Consistency in branding across multiple touchpoints
  • Art direction for multimedia campaigns
  • Customer service
  • Content management systems (CMS) design integration
  • PC and Mac platforms

Work Experiences

  • Created original artwork for marketing materials such as print materials, brochures, banners, and signs.
  • Achieved a 9% lift in seasonal revenue.
  • Created a new typography system.
  • Achieved a Excellence Award in 2020 for design excellence.
  • Coordinated the production of interactive PDFs.
  • Collaborated with UX researchers.
  • Achieved a 74% improvement in sales engagement.
  • Transported SAP to three years customer locations.
  • Created eye-catching display ads that generated 15 impressions, leading to a 40% click-through rate increase.
  • Contributed to 5 in ticket sales.

Summaries

  • Adept at crafting responsive layouts.
  • Achieved 81% engagement improvement across multiple markets.
  • Accomplished Graphic Specialist with 9 years of experience in visual content creation for social media, achieving a 82% follower growth on SAP in less than several months.
  • Achieved a 40% sales uplift.
  • Achieved a 31% increase in click-through rates.
  • Adobe Creative Suite software is second nature to her.
  • Award-winning Graphic Specialist with a 2017-earned Top Performer for excellence in design, recognized for executing projects that align with both creative and business aims.
  • Graphic Specialist is a multi-talented Graphic Specialist who is consistently rewarded for planning and operational improvements.
  • Adaptive designer with strong skills in responsive web design.
  • Achieved a 47% follower growth on Power BI.

Accomplishments

  • Worked on the redesign of a major campaign across 16 platforms, resulting in 37% higher client engagement.
  • Authored comprehensive guidelines for consistent implementation of visual assets across Columbus-based subsidiaries, achieving a 16% alignment with the branding strategy.
  • Created interactive marketing presentation decks for Workday, leading to 16 new client onboards in 2023.
  • Crafted branding collateral for new product launches, which directly led to 82% growth in market visibility and brand recognition.
  • Developed dynamic A/B test variants for web banners and landing pages, resulting in a 51% increase in conversion rate.
  • Planned and executed the graphic design for 17 landing pages for a global campaign, contributing to 11 in revenue.
  • Partnered with copywriters and art directors to create award-winning print advertisements for Jira, earning Top Performer in 2017.
  • Documented and resolved metric which led to system.
  • Aligned with cross-functional teams to ensure the visual design of all landing pages increased average session duration by 30%.
  • Managed the production and prioritization of digital creative assets in standard, improving site update efficiency by 84%.

Affiliations

  • Inclusive Design Research Centre Membership
  • UX Design Membership Program
  • Graphic Artists Guild (GAG)
  • Project Management Institute
  • Certified Member of InVision Community
  • International Typography Association
  • Professional eLearning Designers Association
  • National Association of Photoshop Professionals (NAPP)
  • User Experience Professionals Association (UXPA)
  • Interaction Design Foundation (IDF)

Certifications

  • Certified Digital Graphics Designer
  • Apple Design Training Certificate
  • Typography for Graphic Designers Certification
  • Photoshop for Web Design Certification
  • Salesforce
  • Adobe Certified Expert (ACE) - Photoshop
  • Certified Packaging Professional (CPP)
  • ServSafe
  • Certified Public Accountant (CPA)
  • SHRM Certified Professional (SHRM-CP)

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