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Skills

  • Local marketing strategy tailored for franchises
  • Trained in consumer marketing
  • Presentation and public speaking for stakeholder engagement
  • Multicultural and multilingual communication skills
  • New franchise launch management
  • Effective prospecting techniques
  • Accomplished manager
  • Franchise business model optimization
  • New market penetration strategies
  • Business development and planning

Work Experiences

  • Hired 7 sales representatives over a three years period.
  • Organized promotional events and interacted with the community to increase sales volume.
  • Oversaw targeted training programs aimed at informing employees about product features and service capabilities.
  • Increased team and company profits by cultivating and strengthening relationships with industry partners and potential clients.
  • Achieved an industry-leading metric by applying strategic procedure industry knowledge and leadership skills.
  • Kept up to date on competitor products and pricing in the markets I served.
  • Increased profitability by utilizing marketing and sales strategies to build pipelines.
  • Met with Franchise Sales Regional Managers one-on-one to identify selling roadblocks and provided advice, including process improvement, on how to best address them.
  • Hired, supervised, and coached 9 employees on sales strategies to maximize performance.
  • Met established KPIs for the company, regional team, and individual performance through teamwork and customer focus.

Summaries

  • Within Miscellaneous, senior Franchise Sales Regional Manager and outstanding performer in workflow optimization and process improvement.
  • To achieve market penetration, expertise in marketing strategies, product promotion, and merchandising is required.
  • By providing support and attentive service, I am diligent in building and retaining accounts.
  • Costs were consistently reduced while profits were increased.
  • Franchise Sales Regional Manager is a multi-talented Franchise Sales Regional Manager who is consistently rewarded for planning and operational improvements.
  • Accomplished Franchise Sales Regional Manager recognized for achieving success in high-stakes contract negotiations and securing multi-year agreements that advanced market dominance.
  • Achieved 83% improved franchisee satisfaction.
  • Applies innovative strategies.
  • Successful Franchise Sales Regional Manager with a passion for leading sales teams to new heights in revenue.
  • Clear understanding of quality assurance and client relations as well as strategic planning training.

Accomplishments

  • Reduced franchise agreement processing time by 2 days through streamlining contract documentation and approval workflows.
  • Achieved President's Club in 2024 for leading the Northeast to become the top-performing sales area with 78% revenue growth.
  • Implemented CRM software to improve franchisee communications, which reduced response time by 14 hours and improved client satisfaction by 34%.
  • Executed a franchisee retention program that improved contract renewal rates by 57% and extended average franchise lifecycle by 2 years.
  • Established processes for franchise contract renewals that improved retention by 73% and strengthened franchisee relationships.
  • Conducted market analysis and competitive assessments that identified new franchise growth opportunities and increased market penetration by 36% across the Pacific Northwest.
  • Elected as an executive franchise council member in 2021, representing the the West Coast and helping drive key policy changes benefiting franchise owners.
  • Forged strategic partnerships with metric to increase high-value lead acquisition by 70%, resulting in 18 new contracts.
  • Earned PMP as part of professional development, enhancing my expertise in franchise management and contributing to franchise partner success.
  • Increased franchise unit profitability by 75% by optimizing operational efficiencies and exploring cost-effective vendor partnerships.

Affiliations

  • American Society of Safety Professionals
  • American Medical Informatics Association
  • Association of Information Technology Professionals
  • Project Management Institute
  • International Business Brokerage Association (IBBA)
  • Lions Club
  • Society of Human Resource Management
  • Business Networking International (BNI)
  • Academy of Franchise Executives (AFE)
  • Women in Franchising (WIF)

Certifications

  • Certified Public Accountant
  • Certified Pricing Professional (CPP) - Professional Pricing Society
  • Certified Territory Manager (CTM) - process
  • SHRM Certified Professional (SHRM-CP)
  • Google Certified Professional Cloud Architect
  • Advanced Franchise Operations Management Certification - procedure
  • CompTIA Network+
  • Certified Pricing Consultant (CPC) - framework
  • Certified Market Research Professional (CMRP) – Marketing Research and Intelligence Association (MRIA)
  • Supplier Relationship Management (SRM) Practitioner Certificate - metric

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