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Skills

  • Team building
  • Keyword optimization
  • Blog post publishing
  • CMS procedure proficiency
  • Category equipment
  • Competitor analysis for content improvement
  • Promotional planning
  • Networking skills
  • Analytics-driven decision making
  • Project organization

Work Experiences

  • Saved $15 by putting in place cost-cutting measures that addressed long-standing issues.
  • Oversaw the delivery of standard project by category team, which resulted in process.
  • Built strong relationships with industry insiders.
  • Collaborated with the editorial team to ensure all blog content aligned with Lakeside Partners's tone and branding guidelines.
  • Adapted content strategy.
  • Collaborated with marketing teams.
  • Wrote 12 books in a style and voice that suited specific genres.
  • Was in charge of resolving disagreements and negotiating mutually beneficial agreements between parties.
  • Authored over 7 technical blogs.
  • Collaborated with graphic designers.

Summaries

  • Achieved topic alignment.
  • Award-winning blogger with honed content development skills, increasing audience interaction by 22% after conducting industry expert interviews.
  • Overall morale and productivity are boosted by experience in policy development and staff management procedures.
  • Ability to drive viral content creation strategies by identifying trending topics and crafting compelling, shareable stories, leading to 17 social media shares.
  • Attracted target audiences.
  • Logical and methodical, with a keen eye for detail and a commitment to producing high-quality work.
  • Achieved this over 18 months.
  • Recognized for motivating management team members to achieve their goals and fostering innovative work environments.
  • Adept at using CMS platforms.
  • Adaptable and forward-thinking blogger with experience managing editorial calendars and maintaining a publishing schedule that aligns with marketing plans.

Accomplishments

  • Partnered with marketing and SEO teams to develop blog content that aligned with overall company strategy, contributing to a 82% increase in lead generation.
  • Achieved CPA in Content Marketing from Brightline, validating expertise in producing high-quality blog content focused on conversion.
  • Generated topical blog post series that aligned with seasonal trends, producing 12 high-traffic pieces and amplifying brand visibility.
  • Collaborated with team of 13 in the development of metric.
  • Led content ideation sessions with cross-functional teams, resulting in 10 new blog topics being produced each month.
  • Mentored junior writers on crafting compelling content, resulting in a 43% reduction in revisions required prior to publication.
  • Contributed to multimedia projects by coordinating with video producers to embed relevant media into blog posts, generating a 77% increase in user interaction.
  • Optimized blog post format and layout within Tableau, improving reader experience and generating a 58% increase in returning visitors.
  • Analyzed reader feedback and engagement metrics to refine voice and approach in blog posts, resulting in a 74% increase in user retention.
  • Conducted detailed competitive analysis and content gap analysis to refine blog post strategy, leading to a 55% growth in organic readership.

Affiliations

  • Content Marketing Institute
  • International Association of Online Communicators (IAOC)
  • The Authors Guild
  • Association of Alternative Newsmedia (AAN)
  • Freelancers Union
  • The Freelance Writers Den
  • Women in Digital Media
  • Association for Education in Journalism and Mass Communication (AEJMC)
  • International Council of Nurses
  • American Society of Magazine Editors (ASME)

Certifications

  • CompTIA A+ Technician
  • Certified Blogging for Business - BloggingPro Academy
  • HubSpot Blogging Certification
  • Advanced Writing for Online Content - Udemy
  • Video Marketing Certification Course - HubSpot Academy
  • Microsoft Certified Systems Engineer (MCSE)
  • Inbound Marketing Certification - HubSpot Academy
  • Professional Certificate in Strategic Social Media Marketing - Coursera
  • CompTIA Security+
  • Certified Creative Writer - Writer's Digest University

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