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Skills

  • A/B Testing & Conversion Rate Optimization
  • SEO Keyword Research & Optimization
  • Social media strategy development
  • Email List Management & Growth
  • Content Management Systems (CMS) SAP
  • Creative Copywriting for Digital Campaigns
  • Customer Behavior Analysis
  • Data-driven decision making
  • Multichannel campaign execution
  • Sales Support & Client Account Management

Work Experiences

  • I'm in charge of web content management.
  • Achieved a $9,000 increase in ROI.
  • Was in charge of creating and conducting client evaluation reports and check-ins.
  • Am in charge of gathering information and compiling company reports.
  • I'm assisting in the development of marketing strategies.
  • Achieved 65% growth in user engagement.
  • I'm going over the business plan and updating it.
  • I'm making visual merchandising materials to entice customers.
  • Provided a competitive initiative research analysis.
  • Evaluate and compare brand strategies and campaigns.

Summaries

  • Account and Marketing Intern proficient in developing and implementing event marketing strategies, contributing to a 34% growth in event registration for standard. Strong knowledge of content creation, digital marketing, and sales support.
  • Ambitious Account and Marketing Intern with robust experience in producing impactful digital marketing content. Supported 11 successful product launches, achieving a sales increase of $3 in the first quarter of launch.
  • Achieved process growth in user engagement.
  • Achieved a sales increase of $9 in the first quarter of launch.
  • Conducted detailed competitive analysis.
  • Achieved a 52% higher open rate.
  • Adept at researching market trends.
  • Account and Marketing Intern proficient in event marketing strategies.
  • Contributed to 10 impactful product launches.
  • Account and Marketing Intern with a comprehensive understanding of influencer marketing, increasing reach by 19% across key social platforms. Proficient in organizing webinars, with 7 successfully moderated online events generating 56% sign ups.

Accomplishments

  • Collaborated with cross-functional teams to streamline client onboarding, reducing churn by 24% within the first 16 months.
  • Designed and executed email drip campaigns targeted at user retention, resulting in a 68% uplift in repeat purchases.
  • Utilized A/B testing to optimize landing page performance, improving conversion rates by 55% on ecommerce transaction pages.
  • Collaborated with design and content teams to produce graphics and copy for social media campaigns, achieving 13% higher engagement than previous efforts.
  • Managed the social media calendar, scheduling posts across multiple platforms that boosted brand engagement by 59% over 6 months.
  • Assisted in managing client accounts, ensuring timely communication and delivering campaign results that increased retention by 15%.
  • Organized and analyzed customer feedback from surveys, synthesizing insights that guided product improvement efforts and enhanced customer satisfaction by 78%.
  • Developed a content calendar aligning with SEO guidelines, driving a 49% increase in web traffic from non-paid channels.
  • Developed a KPI dashboard for tracking marketing campaign performance, enabling the team to monitor in real-time and make adjustments that boosted overall ROI by 78%.
  • Executed a lead generation strategy focused on LinkedIn and cold email outreach, generating 16 qualified leads within 18 months.

Affiliations

  • Active participant in the Future Business Leaders of America (FBLA), joining competitions in digital marketing strategy and business plan development.
  • Member of the American Advertising Federation (AAF), attending regional meetups to learn about cross-platform advertising techniques.
  • Participated in the Digital Marketing Bootcamp by program, with a specialization in SEO and SEM best practices.
  • Affiliated with Salesforce Trailhead as a CRM specialist, fully certified in Salesforce Essentials modules as of 2017.
  • Creator and Editor of method’s Marketing Newsletter, managing a team to deliver monthly updates on industry trends and campus marketing events.
  • Affiliate blogger with the MarketingProfs community, contributing articles on customer acquisition and content strategy.
  • Attended the Content Marketing Conference 2021, absorbing new techniques for creating targeted, customer-centric content.
  • Member of the American Marketing Association (AMA), actively participating in monthly webinars to expand understanding of method.
  • Certified in SEMrush SEO Fundamentals, employing tactics learned to improve organic search traffic by 47% on team marketing projects.
  • Alumni of the metric Data-Driven Marketing Acceleration Program, specializing in analyzing campaign performance using CRM tools.

Certifications

  • LinkedIn Marketing Solutions Fundamentals Certification program
  • Google Ads Search Certification – standard
  • HubSpot Content Marketing Certification - HubSpot Academy
  • Certified Email Marketing Strategist method
  • Hootsuite Social Marketing Certification - category
  • Certified Marketing Strategist metric
  • Moz SEO Essentials Certification category
  • Certified Digital Marketing Professional (CDMP) – Digital Marketing Institute
  • Fundamentals of Digital Marketing Certification - Google Digital Garage
  • Twitter Flight School Certification – Twitter

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