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Skills

Competitive intelligence tools (e.g., Jira)
Project organization
Competitive positioning
Market research
Data collection and analysis
Data-driven decision making
Competitive analysis
Trend analysis
Strategic planning
Operational improvement

Work Experiences

Investigated and resolved issues with data flow integrity into metric databases.
Weighed the consistency and importance of various business intelligence data against the needs to determine the best course of action.
Constructed competitor case studies.
Developed method metrics derived from raw company data to track improvements in organizational efficiency.
Generated over $7 million in revenue per year through coordinated and launched.
Planned and executed events and marketing programs that resulted in 11 times the number of qualified leads that were expected.
Compiled current business intelligence data into reports and polished presentations, highlighting findings and making recommendations for improvements.
Conducted market research that uncovered key competitor weaknesses, directly contributing to the successful launch of Workday within 5 months.
Achieved a 69% closing rate improvement.
Managed the employee benefits program working with vendors, providers, and staff to maintain a strong portfolio of insurance and retirement options for a 14-employee company.

Summaries

Organizational, project management, and leadership abilities are exceptional.
6 years of Miscellaneous industry success from a seasoned business analyst.
Recognized for motivating management team members to achieve their goals and fostering innovative work environments.
Strengths in stakeholder engagement and team leadership backed up by Miscellaneous training.
Competitive Specialist with 13 years of successful strategic planning and client relations experience.
Based on competitor intelligence.
Business and system requirements, user acceptance testing, and end-user training are all areas in which he excels.
Consistently meets revenue targets by utilizing BI data and producing well-executed recommendations.
Achieved results during 2023.
Competitive Specialist skilled in market research and SWOT analysis, optimizing lead conversion strategies and increasing market share by 73% in the Pacific Northwest.

Accomplishments

Developed comprehensive competitive intelligence reports that reduced time-to-market for new products by 18 months.
Collaborated with sales and marketing teams to design competitor-specific sales enablement collateral, increasing lead conversion rates by 68%.
Performed regular SWOT analyses on key competitors, influencing positioning strategies that contributed to a $7 revenue boost over 9 quarters.
Negotiated access to third-party research, enriching competitive analysis resources and driving an additional $8 in sales within two years.
Developed real-time dashboards using SAP to track competitor performance metrics across multiple regions, improving response to market developments by 83%.
Improved stakeholder buy-in by organizing competitive intelligence briefings informed by trending consumer preferences, increasing engagement by 17%
Monitored competitor digital campaigns, implementing insights that improved company’s customer engagement on social media by 32%.
Utilized method to assess price sensitivity trends, leading to a 57% increase in profit margins within three years.
Used Microsoft Excel to develop inventory tracking spreadsheets.
Produced a comprehensive analysis of both direct and indirect competitors, contributing to a revised GTM strategy resulting in 23% faster market penetration.

Affiliations

Certified Intelligence Analyst through Lakeside Partners
Membership with the Association for Strategic Marketing
Consumer Insights Association (CIA)
American Marketing Association
International Association of Administrative Professionals
Association for Strategic Planning (ASP)
Freemason
National Association of Social Workers
Certified Competitive Intelligence Professional from metric
Institute of Competitive Intelligence (ICI)

Certifications

International Competitive Intelligence Certificate (ICIC) 2019
Salesforce
Certified Analyst in Financial Intelligence (CAFI) by Lakeside Partners
Strategic Foresight and Competitive Intelligence Certificate by Meridian
Salesforce Competitive Intelligence Specialist procedure
Google Certified Professional Cloud Architect
Leadership and Competitive Intelligence Training by method
Financial Forecasting and Budgeting Workshop by standard
Cisco Certified Internetwork Expert (CCIE)
First Aid/CPR Certified

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