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Skills

  • CRM Software Proficiency (Tableau)
  • Client engagement improvement
  • Customer lifetime value maximization
  • Financial Management
  • Sales pipeline development
  • CRM Systems
  • Emerging trend research
  • Post-Campaign Reporting
  • Sales forecasting
  • Relationship building and management

Work Experiences

  • Boosted average upsell revenue by $15.
  • Achieved 7 renewals.
  • Achieved 45% higher engagement rates than previous iterations.
  • Increased the return on investment of advertising campaigns by analyzing performance, response rates, and results on a regular basis.
  • Exceeded quota by 12% by generating $17 in sales during 2018.
  • Analyzed competitor ad strategies to refine our pitch approach, contributing to a 84% improvement in client acquisition.
  • Achieved 3 new contract signings.
  • Conducted research and created customized service proposals for clients in order to meet their needs and establish a profitable compensation scale.
  • Collected and documented client feedback.
  • Accomplished this over 18 months.

Summaries

  • Talented Retail Advertising Sales Representative with 4 years of experience and success in measuring sales, publication, and website performance using metrics.
  • Strengths in workflow optimization and client relations backed up by Miscellaneous training.
  • Dedicated to learning, growing, and succeeding in Miscellaneous.
  • Outstanding track record as a team leader.
  • Ability to process and track sales orders using CRM.
  • Ambitious Ad Sales Intern skilled in developing and maintaining business relationships, consistently contributing to advertising revenue generation.
  • Clear understanding of process improvement and cross-functional collaboration as well as performance reporting training.
  • Costs were consistently reduced while profits were increased.
  • Adept at interpreting sales results.
  • Outstanding track record of goal attainment and performance.

Accomplishments

  • Handled inbound queries from advertisers, resolved issues promptly, and improved client satisfaction ratings recorded at 60%.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Delivered data-driven insights on emerging market trends, leading to the development of process, which boosted monthly revenue by $8.
  • Consulted with clients on budgeting strategies for multi-platform campaigns, optimizing spend to deliver a 52% increase in campaign ROI.
  • Managed ad sales operations across SAP, exceeding quarterly ad revenue target by $11.
  • Collaborated with client teams to set campaign benchmarks and KPIs, achieving cost-per-impression (CPI) targets below the industry average by 77%.
  • Orchestrated follow-up processes with leads post-presentation using Salesforce, increasing contact-to-conversion ratio by 20%.
  • Successfully managed paid social media campaigns across Asana, generating an additional revenue of $8 for clients.
  • Collaborated with team of 12 in the development of program.
  • Led a lead-generation campaign that produced 5 qualified prospects, contributing to a sales increase of $11.

Affiliations

  • American Marketing Association (AMA)
  • Lions Club
  • Society of Human Resource Management
  • Media Sales Institute (MSI)
  • Affiliate Marketing Council (UK)
  • American Marketing Association
  • Society of Women Engineers
  • Interactive Advertising Bureau (IAB)
  • Affiliate Marketing Association
  • Media and Marketing Club metric

Certifications

  • Salesforce
  • Google Certified Professional Cloud Architect
  • Google Tag Manager Fundamentals Certification
  • Twitter Flight School Certification
  • Microsoft Advertising Certified Professional
  • Google Ads Certification
  • Certified Digital Marketing Professional (CDMP)
  • Microsoft Certified Systems Engineer (MCSE)
  • Project Management Professional (PMP)
  • Facebook Blueprint Certification

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