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Skills

  • Account management
  • Multitasking
  • Brand development
  • Stakeholder management
  • Prospecting customers
  • Content marketing
  • Customer satisfaction
  • Customer engagement strategies
  • Early adoption
  • Cold calling skills

Work Experiences

  • Collaborated with sales and product teams.
  • Conducted SEO audits.
  • Was in charge of 5 clients' social media accounts, which I used to generate interest in current and upcoming product and service releases.
  • Analyzed market trends in Marketing and Communications and applied insights to reposition brand messaging, contributing to a 70% increase in market share.
  • Achieved President's Club for Best Content in Digital Marketing in 2016.
  • Contributed to a 22% increase in engagement on Microsoft Excel.
  • Cross-promoted products.
  • Contributed to the redesign of the corporate WordPress website, improving speed scores from 6 to 2, directly influencing SEO rankings.
  • Audited and revamped paid advertising campaigns on Power BI, improving cost-per-click (CPC) by 17% and engagement by 36%.
  • Led and managed talented teams of Digital Marketing Managers in planning and executing project tasks on time and to budget.

Summaries

  • Talented Digital Marketer with a data-driven and well-organized approach to prospecting leads, developing strategies, and increasing ROI.
  • Looking for a new position at Harbor & Co. That will allow me to bring 3+ years of experience.
  • Digital Marketing Manager with 2 years of experience and accomplishments in working with cross-functional teams to achieve marketing and brand development objectives.
  • Inspiring positive customer outcomes through the creation of strong online presences as a Digital Marketing Consultant.
  • Ambitious Digital Marketing Manager bringing more than 4 years of experience in client relations. Quick to learn and implement new technologies into online marketing strategies.
  • Expansion of online presence through personalized interactions with followers was a success.
  • Ability to work well with others, communicate effectively, and plan ahead.
  • Problem-solver with a keen sense of the program.
  • Multilingual Digital Marketing Consultant with unquestionable abilities in assisting clients in expanding their reach and potential.
  • Professional with experience in brand management and social media engagement who is results-oriented and collaborative.

Accomplishments

  • Managed media, marketing and public relations on 15 construction projects with $7 budgets.
  • Designed and executed a cross-channel social media strategy that grew organic reach by 70% in 10 months and increased engagement by 31%.
  • Managed budgetary spend and optimized campaigns on Facebook, Instagram, and LinkedIn, achieving 55% higher ROI within two years.
  • Increased revenue by $14 by creating a comprehensive online communication strategy for both lead conversion and retention.
  • Launched targeted retargeting campaigns that increased the post-purchase conversion rate by 65%, leading to a revenue boost of $18.
  • Served as the project manager for a website migration to metric, ensuring no downtime and maintaining SEO rankings through the transition process.
  • Led influencer marketing initiatives that resulted in 15 brand partnerships and generated $2 in new revenue streams over several months.
  • Developed and managed digital advertising budgets worth $12, achieving 51% positive ROI across all platforms.
  • Developed a pay-per-click (PPC) strategy for the Southwest, effectively lowering customer acquisition cost by 43% and increasing ROI by 13.
  • Recipient of the President's Club Award from the Brightline in metric.

Affiliations

  • Membership in the Chartered Institute of Marketing (CIM), CPA since 2016
  • Society of Women Engineers
  • Member of Digital Analytics Association (DAA) since 2022
  • Ad Age Young Influencers Network - Member since 2017
  • Society of Human Resource Management
  • Lions Club
  • Member of the Data and Marketing Association (DMA) since 2020
  • Social Media Examiner Society – Member since 2018
  • SMX Search Marketing Expo - Participant in workshops since 2020
  • Rotary International

Certifications

  • Certified Public Accountant (CPA)
  • Social Media Crisis Management Certification from Lakeside Partners
  • Email Marketing Certified Professional (EMCP) from HubSpot Academy
  • Advanced Social Media Strategy Certification from Hootsuite
  • Google Analytics Individual Qualification (GAIQ)
  • CompTIA Security+
  • First Aid/CPR Certified
  • Advanced Certification in Mobile Marketing from Simplilearn
  • Cisco Certified Network Associate (CCNA)
  • Certified Digital Marketing Professional (CDMP) from DMI

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