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Skills

  • MS Office
  • Business operations
  • Process equipment
  • Document scanning
  • Interpersonal and written communication
  • Team management
  • Process implementation
  • Data entry
  • Communications
  • Marketing and advertising

Work Experiences

  • Achieved launch within 5 months.
  • Advised product development teams on how to improve products based on customer feedback.
  • Achieved a 59% rise in lead conversions.
  • Implemented marketing strategies that resulted in a customer base growth of 7%.
  • Achieved a 41% increase in monthly audience engagement.
  • Achieved 37% increase in attendance.
  • Achieved a 27% weekly increase in engagement.
  • Achieved exponential growth in Seattle.
  • Increased Tableau sales and brand exposure by developing new packaging, collateral, and sales materials, as well as optimizing target audience reach.
  • Assisted various business groups with document organization and dissemination during acquisitions.

Summaries

  • Employees are motivated to perform at their best by a hardworking team builder.
  • Customer-focused Sales Representative with 17 years of experience solving problems for clients.
  • Working with Agile and Scrum methodologies to meet project milestones within specified timeframes is a strong suit.
  • Costs were consistently reduced while profits were increased.
  • Prepared to bring 13+ years of progressive experience to a challenging position where I can have a long-term impact on the company's and customers' success.
  • Overall morale and productivity are boosted by experience in policy development and staff management procedures.
  • With exceptional Marketing and Communications expertise and top-notch communication abilities, highly skilled in forecasting, project management, and strategic planning.
  • Innovative marketing leader with 10+ years of experience creating outstanding marketing campaigns, content, and collateral using both traditional and innovative strategies.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the procedure business.
  • Performance-driven Marketing Manager skilled in creating marketing plans and leading successful product launches, promotions and development. Well-versed in SEO content creation, social media audience engagement and brand management.

Accomplishments

  • Collaborated with team of 14 in the development of framework.
  • Negotiated and managed relationships with external vendors and agencies, securing a 16% reduction in fees while improving service delivery.
  • Led a customer feedback survey and analysis initiative that informed product design improvements, resulting in a satisfaction increase of 60%.
  • Reduced the average customer acquisition cost by 30% with the strategic reallocation of a $15 budget.
  • Spearheaded a company-wide SEO initiative that improved organic traffic by 75% and increased search engine rankings for key terms.
  • Documented and resolved framework which led to process.
  • Created and launched a targeted influencer marketing campaign, resulting in a 68% growth in brand mentions and engagement.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Collaborated with product development teams to define go-to-market strategies for new product launches, achieving revenue targets of $3 within 17 months.
  • Conducted a competitive market analysis that informed strategic decisions, leading to a 65% year-over-year increase in market share.

Affiliations

  • Global Affiliate Management Academy (GAMA)
  • Chartered Institute of Marketing (CIM)
  • Academy of Interactive & Visual Arts (AIVA)
  • Toastmasters International – Public Speaking and Leadership Club
  • National Association of Social Workers
  • Toastmasters
  • Association of Information Technology Professionals
  • Marketing EDGE - Collegiate Program
  • Digital Analytics Association (DAA)
  • American Advertising Federation (AAF)

Certifications

  • Certified Brand Strategist - Digital Marketer
  • Display & Video 360 Certification initiative
  • ServSafe
  • SHRM Certified Professional (SHRM-CP)
  • Google Ads Certification
  • Project Management Professional (PMP) - PMI
  • American Marketing Association (AMA) Professional Certified Marketer (PCM)
  • Microsoft Certified Systems Engineer (MCSE)
  • Twitter Flight School Marketing Fundamentals
  • Certified Protection Officer (CPO)

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