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Skills

  • Prospective student caseload management
  • RFI Scanners
  • Data analysis and reporting tool development
  • Communication engagement growth
  • Collaboration with marketing teams
  • Relationship development
  • Insurance billing
  • Personalized communication strategies
  • MS Office
  • Team building

Work Experiences

  • Collaborated with financial aid office to create information packages that kept students informed and reduced financial aid-related inquiries by 36%.
  • Improved their educational plans by advising students on course selection, progress plans, and career decisions.
  • Improved initiative operations by realigning procedures to reflect changing educational trends.
  • Used Workday to compile data gathered from various sources.
  • Achieved a 27% growth in regional applicants.
  • Achieved a 50% improvement in operational efficiency.
  • Collaborated with cross-departmental teams to create holistic student recruitment campaigns, increasing applicant leads by 42%.
  • Analyzed student financial aid packages.
  • Increased customer satisfaction by coming up with new ways to solve problems.
  • Achieved 49% or higher enrollment targets per quarter.

Summaries

  • Working with stakeholders and corporate teams is a breeze for this strong relationship builder.
  • Achieved 78% growth in targeted application segments.
  • Expert in category with a strong aptitude for spearheaded and streamlined.
  • Analytical leader with a strong focus on enrollment trend forecasting, contributing to more agile recruitment decisions and higher enrollment yields.
  • With hands-on experience, eager to learn new skills and advance knowledge.
  • Communicative and team-oriented, with Microsoft Excel expertise.
  • Aligned messaging to drive inquiries.
  • Adapted strategies to evolving market conditions.
  • Analyzed bi-annual trends.
  • Keep up with field trends to keep systems modernized and streamlined.

Accomplishments

  • Successfully led a cross-functional team to launch an automated enrollment tracking system, reducing manual input errors by 21%.
  • Revised regional recruitment strategies to target underrepresented populations, leading to a 28% increase in enrollment from those areas.
  • Developed KPIs for the enrollment team that resulted in improved performance tracking and a 74% increase in meeting enrollment goals.
  • Partnered with the financial aid department to streamline financial package presentations, raising the offer acceptance rate by 77%.
  • Utilized CRM tools like ServiceNow to optimize application processing, reducing processing time by 41%.
  • Analyzed applicant data trends to forecast future enrollment needs, leading to 14% growth in applicant engagements year-over-year.
  • Designed and launched a personalized communication plan that increased applicant engagement by 44% and application submissions by 8%.
  • Transferred knowledge through team-building workshops and mentorship, resulting in 3 internal promotions over several months.
  • Chaired a committee to overhaul the applicant waitlist process, decreasing wait times by 16 days and improving applicant retention.
  • Responsible for overseeing region-wide enrollment goals, resulting in exceeding targets by 16% for 2018.

Affiliations

  • Co-author of white papers on enrollment trends in collaboration with the Higher Education Marketers Association (HEMA).
  • Certification in Federal Financial Aid Compliance from Harbor & Co., 2022
  • Serving as a mentor in the Undergraduate Admissions Advisory Group, offering guidance on caseload management.
  • Regular participant in the Higher Education Digital Marketing Conference, contributing insights on applicant lead generation strategies.
  • Founding member of the Raleigh Chapter of Enrollment Management Professionals, organizing networking events and best practice workshops.
  • Member of the National Student Clearinghouse's Enrollment Advisory Council (NEAC), providing feedback on data trends in student registration.
  • Membership with the CRM Users Group for Higher Education, implementing best practices for student outreach.
  • Affiliate member of the Council for Advancement and Support of Education (CASE), focusing on outreach and student-centric communication strategies.
  • Member of the Strategic Enrollment Management Alliance (SEMA), contributing to discussions on enrollment data analytics.
  • Organized workshops on financial aid compliance for admissions teams through the Association of Student Financial Aid Administrators.

Certifications

  • Certified CRM Administrator for Enrollment Solutions - Microsoft Excel
  • Enrollment Data & Analytics for Academic Executives by Beacon Labs
  • Certified Business Analysis Professional (CBAP)
  • Certified Enrollment Coach by Harbor & Co.
  • Digital Marketing for Educational Enrollment Certificate by Summit Group
  • Certified Professional in Admissions and Retention (CPAR) by Cedar Works
  • Enrollment Management Certificate - Meridian
  • Certificate in College Admissions Counseling - metric
  • Google Certified Professional Cloud Architect
  • Customer Service Excellence Certification in Higher Education

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