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Skills

  • Customer journey mapping
  • Project management (system)
  • Cross-functional team collaboration
  • Strategic decision making
  • Client relationship management
  • Automated CRM Dashboard Development
  • Sales Incentive Plan Creation & Optimization
  • Territory Management System Implementation
  • Sales Compensation Auditing
  • Customer Segmentation & Targeting

Work Experiences

  • Corrected discrepancies affecting $14 in commission payments.
  • Automated sales proposal generation.
  • Achieved a 60% reduction in sales cycle time.
  • Deployed a new CRM training program for 2 sales teams.
  • Achieved a 81% higher opportunity conversion rate.
  • Designed and rolled out a customer feedback loop with the sales team, resulting in a 21% improvement in client satisfaction scores.
  • Corrected and issued payments within 16 days.
  • Analyzed competitor pricing trends and formulated a strategy that increased competitive wins by 46%, which contributed to securing 2 net-new accounts.
  • Created a win-loss analysis framework.
  • Collaborated with sales, marketing, and finance departments.

Summaries

  • Data-driven Sales Operations professional with expertise in post-deal opportunity analysis and loss reviews. Worked with sales reps to identify root causes of lost deals, reducing lost opportunities by 27% over a 3-month period.
  • Adept at implementing performance improvement programs.
  • Customized CRM tools for improved efficiency.
  • Aided sales leaders with actionable insights from data analytics.
  • Delivered key performance insights.
  • Balanced workloads across sales teams.
  • Balanced sales territories.
  • Boosted quarterly deal closures by 51%.
  • Decreased contract approval times from 12 days to 7 days.
  • Analyzed competitors and refined pricing strategies.

Accomplishments

  • Led a major data-cleaning initiative, improving CRM data accuracy by 36%, which directly enhanced reporting precision and reduced missed opportunities.
  • Reduced overall sales cycle time by 36% through the implementation of automated lead scoring and deal stage tracking, enhancing pipeline efficiency.
  • Designed a cross-functional feedback loop to ensure faster operational adjustments, reducing response times to market challenges by 67% over 13 months.
  • Reduced stale or inactive leads by 27% by introducing a re-engagement campaign that revived opportunities worth $14.
  • Developed a custom win-loss analysis model that uncovered previously hidden obstacles, helping close deals in key verticals and boosting new business revenue by $17.
  • Established a competitive analysis framework in under 6 months, defining benchmarks that increased win rates in strategic markets by 62%.
  • Coordinated with the finance team to generate automated sales reports, improving forecast accuracy by 77% and reducing time spent on manual calculations by 3.
  • Revised the pricing configuration process to correct margin erosion and improve profitability by $7 across the the Northeast market.
  • Introduced a collaborative sales and operations planning (S&OP) process that reduced stockouts and improved product availability, contributing to a quarterly sales lift of 21%.
  • Enhanced the sales funnel management process by integrating real-time data tracking, raising lead-to-close ratios by 22%.

Affiliations

  • Member, Society of Competitive Intelligence Professionals (SCIP)
  • Certified Salesforce Administrator, Salesforce.com 2023
  • Member, Data-Driven Revenue Operations Think Tank
  • Participant, High-Performance Sales Teams Initiative 2024
  • Participant, Sales Leadership Council, Portland
  • Certified in Sales Process Optimization, Scrum Master 2021
  • Member, Sales Enablement Society
  • Member, Global Sales Operations Professional Network
  • Member, Association of Professional Sales 2018
  • Volunteer, Sales Operations Advancement Initiatives

Certifications

  • Certified B2B Sales Strategy Specialist from LinkedIn Learning
  • Digital Sales Operations Leadership Certification from initiative
  • Automation of Lead-to-Close Sales Workflow by standard
  • Microsoft Excel for Sales Operations Certification from Lakeside Partners
  • Data-Driven Sales Operations Certification from Coursera
  • Masterclass in Sales Data Architecture and Reporting by program
  • Advanced Sales Operations Analytics Certificate from Coursera
  • Revenue Performance Management (RPM) Certification by standard
  • Technology Tools for Sales Operations Certificate (focus on CRM & automation tools) from Summit Group
  • Certified Sales Performance Analyst by Vantage

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