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Skills

  • Consumer behavior understanding
  • Strategic planning
  • Competitive benchmarking
  • Data-driven decision making
  • Advanced Excel data management
  • Customer service
  • Process improvement
  • Supply chain optimization
  • Problem resolution
  • Consumer Insights Analysis

Work Experiences

  • Adapted product mix based on customer feedback and trend data, which led to a 46% improvement in customer satisfaction scores.
  • Advised the executive team on new business opportunities.
  • Championed the launch of 7 new products nationally.
  • Created, implemented, and improved national marketing initiatives to increase metric product awareness and sales.
  • Boosted category visibility at initiative.
  • Developed insights into marketing campaigns in order to evaluate how well they performed in relation to their objectives.
  • Increased brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Achieved a 84% lift in sales revenue.
  • Collaborated closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings.
  • Sold and distributed over $17 worth of QuickBooks.

Summaries

  • Adept at monitoring market trends.
  • Aimed at fostering profitability.
  • Accomplished National Category Manager known for delivering pricing and promotional strategies that result in 39% category revenue growth while enhancing consumer engagement and brand visibility.
  • Adept at successfully integrating retailer partnership strategies to boost promotional effectiveness and increase sales conversions by 60%.
  • National Category Manager is a multi-talented National Category Manager who is consistently rewarded for planning and operational improvements.
  • Excellent track record of resolving issues, increasing customer satisfaction, and driving overall operational improvements.
  • Achieved 31% refinement in product assortments.
  • Achieved 63% reduction in waste.
  • Expert at keeping track of trends and seizing new opportunities.
  • National Category Manager is a proactive and innovative National Category Manager with 8 years of experience converting sales leads and managing multiple territories.

Accomplishments

  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Reduced operational overhead by 62% through renegotiating supplier contracts and digitizing order processing systems.
  • Leveraged competitor intelligence and retail insights to recommend market-responsive pricing adjustments, delivering a 47% increase in share across multiple regions.
  • Achieved OSHA to build expertise in category management tools and processes, contributing to more precise forecasting models.
  • Executed data-driven supplier negotiations, reducing supply chain cost by $15 annually while enhancing product assortment.
  • Enhanced supplier relationship management framework, leading to better supplier performance and a 35% improvement in fill rates.
  • Led the development of co-branded promotions with large retailers, improving sell-through rates on key items by 55%.
  • Conducted a thorough SKU rationalization across system, removing underperforming products and increasing category profitability by 53%.
  • Identified and captured a new market segment through adjustments in category pricing and promotional focus, leading to incremental revenue growth of $5.
  • Resolved product issue through consumer testing.

Affiliations

  • Association for Retail Technology Standards (ARTS)
  • Private Label Manufacturers Association (PLMA)
  • Institute for Marketing and Retail Research (IMRR)
  • Association for Computing Machinery
  • National Association for Business Economics (NABE)
  • American Medical Informatics Association
  • International Association of Administrative Professionals
  • Shop! Association (formerly POPAI)
  • Retail Merchants Association (RMA)
  • Toastmasters

Certifications

  • SHRM Senior Certified Professional (SHRM-SCP)
  • Certified Professional in Supply Management (CPSM) - Institute for Supply Management (ISM)
  • Project Management Professional (PMP)
  • Certified in Production and Inventory Management (CPIM) – APICS
  • ServSafe
  • Certified Sales Leadership Professional (CSLP) - metric
  • Category Management and Shopper Insights Certification - category
  • Certified Public Accountant (CPA)
  • Certified International Supply Chain Professional (CISCP) - International Purchasing and Supply Chain Management Institute
  • Advanced Excel for Financial Modeling - initiative

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