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Skills

  • Budgets
  • Product testing
  • Cross-cultural communication
  • Process improvement
  • Relationship development
  • User interface understanding
  • Report writing
  • Inspection reviews
  • Client communication
  • Clerical support

Work Experiences

  • Presentations, trend reports, kitted assets, and product data sheets were among the creative sales tools I developed.
  • Reduced marketing costs by streamlining marketing roles, leveraging communications materials, monitoring budgets, and developing protocol.
  • Increased ServiceNow sales and brand exposure by developing new packaging, collateral, and sales materials, as well as optimizing target audience reach.
  • Conducted an initial client assessment and analysis to begin the research process.
  • Achieved a 52% increase in online revenue.
  • Increased brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Coordinated marketing, sales, and IT processes to align activities with corporate goals.
  • Achieved cost savings of $7.
  • Developed, implemented, and improved business development strategies based on company objectives, product specifications, market data, and budget constraints.
  • Collaborated with marketing teams to create, deploy, and optimize effective campaigns for Miscellaneous clients.

Summaries

  • With exceptional Miscellaneous expertise and top-notch communication abilities, highly skilled in forecasting, project management, and strategic planning.
  • Accomplished this within 10 years.
  • Leader who is articulate and driven, as well as having a high level of energy and an engaging personality.
  • Innovative marketing leader with 4+ years of experience creating outstanding marketing campaigns, content, and collateral using both traditional and innovative strategies.
  • Customer-focused Sales Representative with 8 years of experience solving problems for clients.
  • Dedicated to learning, growing, and succeeding in Miscellaneous.
  • Professional with category, standard, and category expertise who is results-oriented and collaborative.
  • Resilient and customer-focused marketing leader with 15+ years of experience creating outstanding marketing campaigns, content, and collateral using proven and innovative strategies.
  • Expert at keeping track of trends and seizing new opportunities.
  • Proven leadership, operational excellence, and organizational development skills, as well as a thorough understanding of the metric business.

Accomplishments

  • Built a cross-functional launch team for HubSpot, achieving global product rollout across 5 countries in record time.
  • Secured media coverage in elite international publications which increased brand visibility by 43% in 3 countries.
  • Developed a global performance reporting system that streamlined ROI analysis for campaigns across 6 regions, reducing reporting time by 22%.
  • Partnered with influencers across 16 countries for a brand awareness campaign, generating 16% engagement uplift on social platforms.
  • Negotiated multi-million dollar partnerships that expanded product distribution in the Midwest, resulting in a 51% increase in regional market share.
  • Designed and launched international webinars that attracted over 14 industry executives, expanding brand reach by 60%.
  • Researched and identified new revenue streams in emerging markets, increasing annual revenue by 25% through effective market entry strategies.
  • Increased sales 14% over 6 months.
  • Achieved Six Sigma to sharpen expertise in international market dynamics, enabling more data-driven decision-making processes.
  • Documented and resolved metric which led to framework.

Affiliations

  • American Medical Informatics Association
  • Society of Women Engineers
  • Honored Delegate at the Global Marketing Conference 2017 - Focus on Growth Hacking Techniques
  • National Association of Social Workers
  • Affiliate Member of the International Council for Small Business (ICSB) - Global Entrepreneurship Focus
  • Rotary International
  • Certified in Multinational Market Segmentation through Marketing Research Association (MRA)
  • Association for Computing Machinery
  • Affiliate Member of Direct Selling Association (DSA) - International Channel Marketing Strategy Development
  • Certified Global Business Professional (CGBP) - Achieved Certification in International Trade and Marketing

Certifications

  • Professional Certified Marketer (PCM) – American Marketing Association (AMA)
  • Certified Customer Experience Professional (CCXP) – Customer Experience Professionals Association (CXPA)
  • Certified Protection Officer (CPO)
  • Certified Public Accountant (CPA)
  • Advanced Social Media Strategy Certificate (ASMS) – Syracuse University, Columbus
  • Certified Digital Marketing Professional (CDMP) – Digital Marketing Institute
  • Project Management Professional (PMP)
  • Certified Marketing Executive (CME) – standard
  • CompTIA Network+
  • Master Certificate in Global Marketing (MCGM) – Cedar Works

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